New Tourism Opportunities For Cagayan Valley As Regional Travel Fair Unveils New Partnerships

Published on September 19, 2025

The 15th Regional Travel Fair (RTF), hosted by nan Tourism Promotions Board (TPB) Philippines, formally ended its engagement successful Tuguegarao City, Cagayan, during nan play from 15 to 17 August 2025. The adjacent proved commercially vigorous successful generating 116.4 cardinal Philippine pesos successful income leads and 7.1 cardinal Philippine pesos successful confirmed negotiations, thereby affirming nan expanding tourism enthusiasm for nan Cagayan Valley and nan broader Region II.

The programme operated astatine nan fair’s halfway had nan nonsubjective of accentuating nan tourism attractions of Region II, explicitly nan provinces of Batanes, Cagayan, Isabela, Nueva Vizcaya, and Quirino. The strategical assembly of nationalist assemblage institutions and backstage tourism enterprises made feasible experiential tours, system business mixing, and user outreach, each designed to heighten nan location offering successful some home and overseas tourism channels.

Enhancing nan Regional Tour Package done B2B Alignment

Another compelling characteristic of nan arena arose from nan business-to-business (B2B) speech forums conducted connected 15 August astatine nan Pulsar Hotel and Convention Centre. The occasions drew 50 buyers and 53 sellers, establishing a vigorous assembly of location circuit planners, work providers, and municipal tourism offices prepared to formalise constructive confederation agreements and diversify marketplace reach.

Over nan B2B sessions, 1,400 targeted business meetings led to elaborate discussions successful which tourism professionals presented tailor-made recreation programs aimed astatine drafting world visitors to nan Cagayan Valley. The alliances forged during nan grouping committedness to output a sustained effect connected nan Cagayan Valley recreation industry, stimulating further description of some home and inbound flows to nan area.

Cagayan Valley’s Cultural and Natural Heritage connected Show.

The fifteenth Regional Travel Forum deliberately spotlighted nan divers attractions of Region II, encompassing historical, cultural, and ecological features. Travellers to Cagayan Valley whitethorn traverse mostly uncharted routes that reward pinch sweeping panoramas, unspoiled shorelines, and encounters pinch nan surviving traditions of section communities. Batanes, characterised by verdant slopes, unique chromatic Ivatan architecture, and towering coastal outcrops, stands retired arsenic a touchstone of authentic Philippine practice for visitors seeking a deep, unmediated imprint of section identity.

Additional destinations of statement are Cagayan, famed for nan meandering stream that facilitates scale-white h2o rafting adventures; Isabela, nan largest state successful nan region, wherever divers landscapes and cultivation landmarks are easy accessed; and nan provinces of Nueva Vizcaya and Quirino, celebrated for their tranquil panoramas and cautiously managed eco-tourism experiences. Through dedicated trading sessions, nan fifteenth RTF deliberately presented nan afloat scope of Region II’s tourism experiences, prompting nan manufacture and nan travelling nationalist to admit nan sizeable attractions that stay ripe for discovery.

Region-wide support of nan provincial authorities was prominently illustrated done nan attendance of Cagayan Governor Edgar Aglipay astatine nan inaugural B2B session, a motion emphasising nan administration’s resoluteness to align provincial strategical guidance pinch nan advancement of tourism. By visibly participating successful nan proceedings, nan Governor reaffirmed nan executive’s systematic intent that tourism serves arsenic a main location economical thrust. Creating porous linkages among section authorities units, nan backstage sector, academia, and civilian society, nan provincial management is directing argumentation and action toward a tourism exemplary that demonstrates enduring economical and ecological value.

The fifteenth staging of nan Travel Fair achieved further curricular worth done a cautiously balanced exposition of waste and acquisition and user elements. Public and backstage tourism offerings appeared side-by-side wrong nan aforesaid exhibit, signalling nan seamless integration of manufacture capacity pinch nan expectations of early visitors. Instructional consultations, move media installations, and unrecorded staging of indigenous arts and crafts enabled nan fair’s guests to admit nan unsocial narratives and products of Region II’s Akkad, Cagayan, Isabela, Nueva Vizcaya, and Quirino. VPN and QR-coded itineraries further enhanced subordinate agency, equipping prospective travellers to selectively conception personalised itineraries supported by interoperable section accommodations and guides.

Impact connected Local Businesses and Employment

The projected result of nan 15th Regional Travel Fair is to present robust and favourable consequences for nan area’s tourism-led business ecosystem, ensuring measurable gains for hotels, eating establishments, programme operators, and imaginative artisans alike. The group business-to-business interactions are anticipated to person into an expanded visitant travel into Region II, generating extended economical circulation and stimulating employment wrong nan encompassing community.

Particular attraction is warranted connected micro and mini tourism enterprises located successful agrarian and peripheral settings, arsenic nan arena offers a invited level for wide visibility. Through nan anticipated constitution of caller recreation corridors, nan deployment of supportive promotional banners, and cooperative alliances fostered alongside ascendant recreation networks, enterprises crossed Cagayan Valley are strategically equipped to harvest nan projected surge of tourer interest.

Looking Forward: The Future of Cagayan Valley’s Tourism

The Tourism Promotions Board (TPB), successful performance pinch a wide array of location stakeholders, exudes calculated assurance regarding nan prolonged advancement of nan Cagayan Valley tourism sector. The advancement programme envisages sustained fiscal backing for nan refinement of hospitality and propositions-dependent infrastructure, alongside incremental strategical improvements to proscription and accommodation, thereby confirming nan region’s prospective attractiveness for an progressively diversified home and world tourer excavation successful forthcoming occupancy decades.

Government initiatives astatine coming emphasise upgrading eco-tourism accommodation while deepening and broadening taste tourism offerings. Attention will proceed to centre connected policies that merge sustainable tourism principles and connected strengthening section organization profit-sharing arrangements. These elements will beryllium required to unafraid durable assemblage description crossed Region II.

Conclusion: Cagayan Valley Tourism’s Resilience and Promise