Voco Hotel Set To Open In Times Square, Manhattan- What You Need To Know

Sunday, July 27, 2025

A caller VOCO marque edifice is presently nether building astatine 711 Seventh Avenue successful nan bosom of Times Square, New York City. This 32-story VOCO Hotel is designed by Gene Kaufman Architect and it is being developed by task partners Flintlock Construction Services and Atlas Hospitality. It will person 422 rooms nether nan VOCO marque successful nan IHG Hotels & Resorts portfolio. The edifice will emergence 343 feet high, will beryllium astatine nan area of Seventh Avenue and West 48th Street.

Progress connected Construction

Construction has proceeded very good since activity began connected nan project. The building’s actual framework was astir complete past twelvemonth and nan solid walls were installed connected nan little floors. The green-tinted solid connected nan occidental façade of nan building is now wholly installed, creating a modern beforehand entry. But nan scaffolding remains connected nan little floors supra nan podium and activity connected nan bottommost 2 stories is still successful progress. The bluish broadside of nan building, which looks onto West 48th Street, remains visible.

Branding and Design

The VOCO branding is already displayed connected nan balacony astatine nan apical of nan occidental elevation. The edifice creation besides features a standout absurd grey mural connected nan walls of nan extracurricular area of nan building, adding an artsy vibe to nan property. The hotel’s creation is intended to seizure a operation of modern luxury and nan move tone of Times Square, appealing to nan business and leisure guests.

Retail Space and Billboards

Renderings of nan hotel’s podium show a modern unit space, double-height windows connected nan little floors. The edifice will see a immense motion connected nan westbound broadside facing Times Square. This will further heighten nan visibility of nan building successful 1 of Manhattan’s astir bustling neighborhoods attracting nan eyes of millions of group regular arsenic they walk done Times Square.

Hotel Amenities

The edifice will see a assortment of amenities to entice visitors. The spot will see 7,500 quadrate feet of nutrient and beverage space. It will person an indoor-outdoor rooftop barroom offering spectacular views of Times Square. The location will beryllium a premier spot for visitors who want to soak successful nan position pinch drinks successful their hand. The edifice will besides see a fittingness centre and gathering rooms, serving some leisure and business travellers.

Advertising Revenue Potential

In bid to utilization its premier location to its fullest potential, nan edifice will instal some integer and fixed advertizing assets. At nan crushed level of nan tower, 5 integer screens and 3 advertisements will beryllium installed, which, nan statement said, would gain yearly gross of $1 cardinal to $3 cardinal done advertizing sales. Strategic positioning for these ads will maximize foot-traffic to nan venue and guarantee that edifice knows really to beverage nan premier location for each it’s worth.

Ground Lease and Financing

The developers purchased a 99-year lease connected nan onshore past year. The package includes an action to bargain nan onshore successful 20 years, providing them elasticity for nan future. The developers are financing nan building pinch a $120 cardinal indebtedness from Beach Point Capital Management, which has enabled nan partners to support plugging distant moreover successful nan look of building issues.

Convenient Location and Transportation

The edifice is convenient to nationalist proscription for visitors to nan hotel. The N, R and W trains tin beryllium recovered astatine nan 49th Street position astatine Seventh Avenue and nan 1 train, astatine nan 50th Street position astatine Broadway. The truth that nan edifice is centrally located gives easy entree to astir of nan champion attractions successful New York City, frankincense making it nan cleanable enactment for sightseers.

Opening Date

Opening successful December 2025, this caller VOCO edifice successful Times Square, which is group to beryllium a important summation successful nan district. It’s sleek look, superb location and cool amenities will make it 1 of nan city’s astir in-demand hotels. Whether connected business aliases holiday, this edifice will create a unique acquisition unsocial to nan world’s astir iconic destination.