Vietnam Is Transforming Its Tourism Landscape By Integrating Cultural Heritage With Modern Luxury Resorts To Attract Millions Of Domestic And International Visitors

Published on August 12, 2025 |

Vietnam is reshaping its tourism manufacture by combining its rich | taste practice pinch state-of-the-art luxury resorts, creating a unsocial and appealing destination. This integration offers travelers divers experiences from exploring UNESCO World Heritage sites to enjoying high-end accommodations and intermezo drafting millions of some home and world visitors. The strategical merger of Da Nang metropolis and Quang Nam state has played a important domiciled successful expanding tourism resources and infrastructure, fueling beardown maturation and positioning Vietnam arsenic a starring recreation hotspot successful nan region.

In caller years, some nan erstwhile Da Nang metropolis and Quang Nam state person been recognized arsenic among nan apical tourer destinations successful Vietnam, owed to their unsocial and divers tourism offerings. Following their administrative merger, singular maturation has been recorded successful hospitality and catering services successful Da Nang passim July and nan first 7 months of 2025, indicating a beardown rebound successful nan tourism sector, according to information released by nan municipal Statistics Office.

Tourism Resources and Infrastructure Integration

Both Da Nang and Quang Nam had agelong been classed highly arsenic tourer destinations successful Vietnam, each being known for unique tourism products. The merger, which took spot connected July 1, has been seen arsenic a catalyst for caller socio-economic opportunities, peculiarly by enabling sustainable integration wrong nan tourism sector, an area regarded arsenic having important potential.

Da Nang had antecedently been known for its move and modern tourism industry, supported by well-developed infrastructure specified arsenic an world airport, luxury resorts, and high-end hotels. Visitors had been attracted by nan city’s formation tourism, MICE (meetings, incentives, conferences, and exhibitions) events, and awesome intermezo complexes for illustration Sun World and Ba Na Hills.

Meanwhile, Quang Nam was recognized for taste and humanities tourism, often described arsenic a “land of heritage.” Two UNESCO World Heritage sites, Hoi An Ancient Town and My Son Sanctuary, were located wrong its boundaries, alongside eco-tourism zones, accepted trade villages, and rich | section culture.

Following nan merger, a much divers tourism assets guidelines was established successful nan expanded Da Nang city. The coastline now includes well-known beaches specified arsenic My Khe, An Bang, and Cua Dai, arsenic good arsenic attractions for illustration Cu Lao Cham and Son Tra, which connection continuous and appealing sea-based tourism products. Furthermore, nan metropolis has go a gateway linking cardinal Vietnam’s taste and earthy heritage, pinch 3 UNESCO-recognized sites: Hoi An Ancient Town, My Son Sanctuary, and Ma Nhai inscriptions astatine Marble Mountains.

A complementary narration betwixt nan 2 erstwhile localities has been created, combining modern accommodation and luxury resorts pinch rich | taste practice and agrarian charm. This equilibrium has been considered a instauration for divers tourism products catering to various markets.

Expansion and Enhancement of Tourism Facilities

Since nan merger, tourism infrastructure has been expanded successful some standard and quality. Currently, nan metropolis hosts complete 2,200 accommodation accommodation offering astir 65,000 rooms. Of these, astir 140 four- and five-star establishments supply much than 27,500 premium rooms. Accommodation and tourism services person been developed to see beachfront resorts, world play courses, hot-spring retreats successful Hoi An and Thang Binh, organization homestays successful eco-villages, and luxury villas on nan coast.

Through nan integration of tourism resources and infrastructure, imaginable has been maximized and nan city’s tourism marque has been strengthened. This has resulted successful accrued attraction of some home and world travelers and has fueled robust maturation successful nan sector.

In July, accommodation and catering revenues were reported to person exceeded 5 trillion Vietnamese dong (approximately 2 100 twenty-two cardinal USD), representing a year-on-year summation of complete nineteen percent. For nan first 7 months of 2025, nan fig surpassed thirty-one trillion dong, marking a 25% growth. Approximately eleven cardinal guests were served, including 4.3 cardinal world visitors (up 21.6%) and 6.5 cardinal home visitors (up much than 17%).

Vision for Regional and International Tourism Hub

Tourism has been confirmed arsenic a starring economical assemblage successful nan recently expanded Da Nang city. It has been a important contributor to economical restructuring, nan enhancement of nan city’s image, finance attraction, occupation creation, betterment successful surviving standards, and taste practice preservation.

A strategical attraction has been placed connected high-quality tourism and work development, on pinch nan constitution of an internationally recognized tourism brand. This marque is intended to beryllium supported by an ecosystem consisting of resorts, sightseeing spots, intermezo venues, convention and accumulation centers, and festivals.

A sustainable tourism improvement strategy has been outlined done 2030, pinch a imagination extending to 2045. The purpose is for Da Nang to beryllium positioned arsenic a hub of high-quality tourism and services, a imaginative destination successful some Vietnam and Southeast Asia, and yet among Asia’s starring tourer destinations.

Investment is planned to beryllium concentrated connected premium and super-premium resorts and villas, integrated financial, commercial, and intermezo complexes, casinos, high-end apartments, nan Marble Mountains Cultural and Historical Park, and nan My An Beach Park pinch leisure facilities.

Infrastructure upgrades are being pursued, including nan translator of Tien Sa Port into an international-standard cruise terminal and marina. Development of large-scale, multifunctional shopping and intermezo centers linked pinch awesome taste and sporting events is underway. Expansion of MICE and wedding tourism is besides being encouraged. Additionally, location practice is being strengthened done nan integration of tourism associations, mounting a instauration for a master tourism ecosystem and enhancing nan city’s position successful nan region and globally.

Vietnam is transforming its tourism by blending rich | taste practice pinch modern luxury resorts, attracting millions of visitors done divers experiences and improved infrastructure aft nan Da Nang and Quang Nam merger. This integration creates a unsocial destination that appeals to some home and world travelers.

Airline partnerships person been expanded to summation nonstop flights, support existing world routes successful Southeast and Northeast Asia, and unfastened caller services to long-haul markets specified arsenic nan United States, Europe, Australia, Russia, India, and nan Middle East.