Us Travelers Face Major Setback As Alaska Airlines And Singapore Airlines End Partnership, Slashing Valuable Loyalty Benefits In 2025

Published on September 2, 2025

US travelers will look a important setback arsenic Alaska Airlines and Singapore Airlines denote nan extremity of their lucrative partnership, effective October 1, 2025. This determination will destruct reciprocal mileage redemptions betwixt nan 2 carriers, meaning travelers will nary longer beryllium capable to redeem miles crossed some airlines. Furthermore, earning opportunities will beryllium constricted to bookings made straight done Alaska Airlines’ website. As a result, predominant flyers will acquisition a drastic simplification successful nan worth of their loyalty benefits. The partnership, erstwhile a cardinal advantage for travelers seeking seamless connections betwixt nan US and Asia-Pacific, will now require US passengers to research replacement loyalty options, either wrong Alaska Airlines’ broader web aliases done different oneworld carriers, further complicating their recreation readying and rewards accumulation.

Alaska Airlines (AS) and Singapore Airlines (SQ) are ending a cardinal section successful their long-standing partnership, pinch awesome changes group to return effect connected October 1, 2025. The airlines person announced nan discontinuation of reciprocal mileage redemptions, importantly impacting nan loyalty programs of some carriers. From that date, travelers will nary longer beryllium capable to redeem Alaska’s Atmos Rewards points for flights connected Singapore Airlines aliases usage KrisFlyer miles for Alaska Airlines flights. This alteration marks a displacement successful nan narration betwixt nan 2 airlines, which has provided extended benefits to predominant flyers for astir a decade.

The Partnership: A Recap

Alaska Airlines has earned a coagulated estimation for its extended web of hose partnerships, broadening its world beingness beyond its 2021 rank successful nan oneworld alliance. Singapore Airlines, known for its top-tier work and world prestige, has been 1 of Alaska’s cardinal non-alliance partners since their collaboration began successful 2017. This business allowed members of some airlines’ loyalty programs to gain and redeem miles connected a wide scope of world and home routes.

For Atmos Rewards members, this meant nan expertise to usage their points for premium cabins connected 1 of nan world’s highest-rated airlines. Likewise, Singapore Airlines travelers could entree Alaska’s expansive U.S. home network, providing them pinch soft connections and convenient recreation options crossed nan United States.

The End of Reciprocal Redemptions

Starting October 1, 2025, nan reciprocal mileage redemption action betwixt Alaska Airlines and Singapore Airlines will beryllium discontinued. Atmos Rewards members will nary longer person nan expertise to usage their points for Singapore Airlines flights, and KrisFlyer miles will nary longer beryllium valid for bookings connected Alaska Airlines. This move marks a important alteration successful nan partnership’s worth for some regular travelers and occasional passengers.

In summation to this, earning opportunities will acquisition a important transformation. While travelers tin still gain miles nether a phased system, nan scope of these benefits will beryllium greatly reduced. For tickets booked by August 31, 2025, members will proceed to gain miles astatine nan existent rates, sloppy of nan recreation date. However, for tickets booked betwixt September 1 and December 31, 2025, points tin still beryllium earned, albeit pinch definite limitations.

From January 1, 2026, onward, Atmos Rewards members will only gain miles if they book straight done Alaska Airlines’ charismatic website. This alteration efficaciously reduces earning imaginable for those who book done different channels aliases done Singapore Airlines, turning nan business into a much transactional one. As a result, customers who proceed to use from nan business will request to book flights straight done Alaska’s booking channels to gain rewards.

Why nan Change Matters

This alteration marks a important displacement successful nan worth proposition of nan business betwixt Alaska Airlines and Singapore Airlines. For astir a decade, nan business provided travelers pinch seamless loyalty benefits, particularly for those connecting betwixt Singapore Airlines’ Asia-Pacific routes and Alaska’s U.S. home services. This allowed Atmos Rewards members to usage their points for premium compartment seats connected Singapore Airlines, which was considered 1 of nan astir valuable perks of Alaska’s loyalty program.

However, nan scaling backmost of this statement suggests that Singapore Airlines nary longer sees nan aforesaid level of worth successful continuing to connection these reciprocal redemption options. Industry insiders estimate that Singapore Airlines knowledgeable a precocious number of redemptions compared to bookings, which mightiness person reduced nan profitability of nan programme for nan airline. As a result, nan bearer has opted to limit nan scope of its business pinch Alaska Airlines, apt to attraction connected much profitable ventures.

Despite being a personnel of Star Alliance, Singapore Airlines has historically maintained a much selective attack to U.S. partnerships, pinch its practice pinch United Airlines being much limited. By partnering pinch Alaska Airlines, a bearer extracurricular of its alliance, Singapore Airlines showed a pragmatic attack to expanding its scope and improving North American connectivity. However, nan simplification successful reciprocal benefits points to a displacement successful nan airline’s business strategy.

Implications for Future Travel

For travelers, nan discontinuation of reciprocal redemptions marks a awesome nonaccomplishment of elasticity successful their loyalty programs. Atmos Rewards members who regularly alert betwixt nan U.S. and Asia pinch Singapore Airlines will nary longer beryllium capable to usage their points for premium compartment bookings, expanding nan costs of recreation connected these routes. This displacement notably affects those who depended connected nan business to entree Singapore Airlines’ elite compartment offerings.

While reciprocal redemptions are ending, interline agreements betwixt Alaska Airlines and Singapore Airlines will stay successful place. This intends that travelers tin still book mixed itineraries that see Singapore Airlines’ long-haul flights and Alaska Airlines’ home services, ensuring seamless connections, particularly astatine Seattle (SEA), Alaska’s main hub. While this will supply immoderate continuity successful position of connectivity, nan worth of nan loyalty business has undeniably diminished.

Travelers seeking Asia-Pacific connectivity done Alaska’s loyalty programme whitethorn request to look toward different oneworld members, specified arsenic Japan Airlines (JL) aliases Cathay Pacific (CX), for replacement redemption opportunities. These airlines proceed to connection much elastic loyalty benefits and broader connectivity to nan region, providing Atmos Rewards members pinch valuable options moving forward.

US travelers will look a awesome setback arsenic Alaska Airlines and Singapore Airlines extremity their business successful October 2025, halting reciprocal mileage redemptions and limiting earning opportunities to bookings made straight done Alaska Airlines, reducing wide loyalty benefits.

The conclusion of reciprocal mileage redemptions betwixt Alaska Airlines and Singapore Airlines signals nan extremity of a awesome loyalty business successful nan recreation sector. Effective October 1, 2025, passengers will suffer nan expertise to redeem miles crossed some airlines, and earning miles will beryllium constricted to bookings made straight connected Alaska Airlines’ website. Although interline agreements will still let for connecting flights, nan wide worth of nan loyalty programs for predominant flyers will beryllium importantly diminished. Travelers will now person to activity replacement options wrong Alaska Airlines’ broader web aliases move to different oneworld carriers for their Asia-Pacific recreation requirements.