Us, Mexico, Argentina, Brazil, Italy, And Uk Boost Madrid’s Tourism To New Heights In July 2025

Published on September 1, 2025

In July 2025, Madrid’s tourism soared, driven by a surge of visitors from nan US, Mexico, Argentina, Brazil, Italy, and nan UK. These cardinal markets fueled record-breaking growth, solidifying Madrid’s position arsenic a apical world destination.

Madrid saw a important surge successful tourism during July 2025, pinch 948,396 visitors, a 1.8% summation from nan aforesaid period successful 2024, according to information from nan National Statistics Institute (INE). The metropolis besides recorded 1,828,899 overnight stays, which was a humble 0.5% rise. International travelers were a driving unit down this growth.

Foreign visitors to Madrid accrued by 10.1%, reaching 581,584, nan highest number ever recorded for July. Their overnight stays climbed by 8.2%, totalling 1,262,701 nights. International visitors represented 61.3% of each arrivals, while they accounted for 69% of each overnight stays, reflecting nan city’s beardown dependence connected world request during nan summertime peak.

Strong Growth from nan Americas

The United States maintained its position arsenic nan starring root market, sending 106,357 visitors to Madrid, marking an 11.9% year-on-year increase. U.S. visitors generated 238,373 overnight stays, reflecting a 10.8% growth. Mexico besides showed awesome growth, pinch 43,528 visitors, up 10.6%, and 101,967 overnight stays, a 9.2% increase.

Italy and nan United Kingdom were besides cardinal contributors to Madrid’s tourism growth, pinch 30,899 and 28,096 visitors, respectively, some showing an summation compared to 2024. Among long-haul markets, Argentina and Brazil knowledgeable important growth, pinch Argentina’s arrivals rising by 28.4%, and Brazil’s up by 27.6%. Argentina generated 51,751 overnight stays, while Brazil contributed 47,386, some showing awesome double-digit maturation from nan erstwhile year.

In total, nan Americas represented astir half (49.3%) of each world arrivals successful Madrid during July. Their stock of overnight stays was moreover much pronounced, reaching 53.7%, highlighting nan value of long-haul travelers to Madrid’s tourism sector.

Economic Impact connected Madrid’s Hospitality Sector

Visitors to Madrid stayed an mean of 2.04 nights successful July, a flimsy summation from 2.01 successful 2024. International visitors stayed longer, averaging 2.3 nights, while home visitors stayed for an mean of 1.69 nights. The city’s edifice room occupancy complaint was 70.7%, indicating beardown request for accommodations.

Additionally, Madrid’s edifice assemblage saw a 7.6% emergence successful employment compared to July 2024, pinch nan full number of workers reaching 14,364. This summation successful employment reflects nan broader economical publication of tourism, helping to trim seasonal fluctuations and providing much unchangeable occupation opportunities wrong nan hospitality industry.

Officials emphasized that tourism is simply a cardinal economical driver for nan city, and nan beardown capacity from world markets is grounds of Madrid’s entreaty arsenic a world destination. The precocious request from countries specified arsenic nan United States, Mexico, Argentina, and Brazil further reinforces nan city’s estimation arsenic a top-tier tourer hub.

Boosted Connectivity and International Events

In July, Madrid’s connectivity saw important growth, pinch Adolfo Suárez Madrid-Barajas Airport hitting a record-breaking 6,170,130 passengers. This milestone marks nan highest rider count ever astatine nan airport, reinforcing Madrid’s position arsenic a cardinal European hub for transatlantic flights. The surge successful aerial postulation was instrumental successful supporting nan summation successful tourer arrivals.

Madrid’s floor plan arsenic a destination for meetings, incentives, conferences, and exhibitions (MICE) besides continued to grow. The metropolis hosted complete 26,000 participants for nan World Congress of Cardiology and nan European Society of Cardiology Congress from August 29 to September 1. This arena exemplifies nan city’s strategical attack to blending leisure tourism pinch high-value business travel.

With record-breaking world demand, peculiarly from nan Americas, and beardown maturation successful nan edifice sector, Madrid’s tourism capacity successful July 2025 positions nan metropolis arsenic 1 of Europe’s starring municipality destinations during nan summertime months. The city’s expertise to pull a divers scope of visitors, coupled pinch its robust infrastructure and employment growth, highlights its resilience and semipermanent imaginable arsenic a cardinal subordinate successful nan world tourism market.