U.s., Japan, Australia, China, India, France, Russia, South Korea, And More Drive Vietnam’s Historic Tourism Surge As Over Twelve Million International Visitors Arrive In Just Seven Months Of 2025, Marking A Twenty-three Percent Year-on-year Growth

Wednesday, August 6, 2025

The United States, Japan, Australia, China, India, France, Russia, South Korea, and respective different cardinal markets person propelled Vietnam’s world tourism to unprecedented heights, pinch nan state receiving complete 12 cardinal overseas visitors successful nan first 7 months of 2025. This singular growth—up twenty-three percent compared to nan aforesaid play past year—not only signals a powerful rebound for Vietnam’s tourism manufacture but besides places nan state among nan apical performers successful world recreation recovery. With visitant numbers defying seasonal trends and surpassing moreover pre-pandemic benchmarks, Vietnam is now firmly connected people to scope its year-end extremity of attracting betwixt twenty-two and twenty-three cardinal world arrivals.

Vietnam Records Over 12.2 Million International Tourist Arrivals successful First Seven Months of 2025

Vietnam’s inbound tourism assemblage continues to show beardown momentum successful 2025, pinch complete 12.2 cardinal world tourer arrivals recorded betwixt January and July. According to recently released information from nan General Statistics Office (GSO), this fig represents a 23% year-on-year increase compared to nan aforesaid play successful 2024. It besides exceeds presence numbers for nan corresponding play successful 2019, which was antecedently considered a record-setting twelvemonth for Vietnamese tourism.

July Marks Unexpected Surge During Off-Peak Season

In July 2025, world arrivals reached astir 1.56 million, reflecting a 7% emergence from June and a 36% increase compared to July of nan erstwhile year. Despite being portion of Vietnam’s accepted off-peak play for world tourism, July’s visitant numbers were comparable to those recorded during high-demand periods successful 2019.

This inclination suggests that Vietnam’s tourism entreaty is expanding beyond nan emblematic highest recreation months. The superior precocious play for overseas travelers usually runs from September to April, yet this year’s July capacity indicates a displacement successful recreation behaviour and sustained request moreover during what was antecedently considered a debased season.

Growth Positioned to Meet Annual Tourism Goals

With nan existent gait of arrivals and expectations of continued maturation successful nan upcoming highest months, Vietnam is positioned to meet its annual target of 22 to 23 cardinal world tourists by nan extremity of 2025. Travel companies and tourism authorities stay optimistic astir achieving this milestone, peculiarly fixed nan country’s dependable betterment and description successful some short-haul and long-haul markets.

Air Travel Remains nan Dominant Mode of Entry

Air proscription continues to beryllium nan astir important introduction constituent for world tourists. In July alone, more than 1.32 cardinal visitors arrived by air, accounting for nan immense mostly of full arrivals. This was followed by over 234,000 arrivals via onshore borders, and more than 2,500 visitors arriving by sea.

The power of aerial recreation reflects beardown connectivity pinch awesome markets crossed Asia, Europe, and nan Americas. Increased formation frequencies, nan summation of caller world routes, and nan return of charter services person each contributed to facilitating easier entree to Vietnam’s tourism destinations.

Key Source Markets Maintain Momentum

Mainland China was nan largest root market for Vietnam successful July 2025, pinch over 391,000 Chinese travelers entering nan country. China’s reopening of outbound recreation and nan resumption of group tours person importantly contributed to this increase.

South Korea remained nan second-largest source, signaling much than 317,000 arrivals during nan month. Korean visitors proceed to favour destinations specified arsenic Da Nang, Nha Trang, and Phu Quoc, driven by beardown bilateral tourism promotion and visa facilitation.

Other awesome contributors included Japan, Taiwan, India, Russia, Australia, and nan United States—all of which person shown accordant maturation crossed caller months.

Russia and Europe Lead successful Growth Rates

Among each world markets, Russia recorded nan highest maturation rate, pinch tourer arrivals successful July expanding by 300% compared to nan aforesaid play successful 2024. The accelerated maturation is attributed to relaxed recreation conditions, resumed nonstop flights, and intensified destination marketing.

Several European countries besides reported beardown year-on-year increases successful visitant numbers. These see Germany, France, Italy, Norway, Finland, Denmark, and nan United Kingdom—all beneficiaries of Vietnam’s unilateral visa exemption policy, which grants 45-day visa-free introduction to citizens of these nations.

Vietnam’s favorable visa reforms, including nan preamble of extended e-visa durations and simplified introduction procedures, person further encouraged arrivals from some emerging and accepted root markets.

Strong International Recovery and Revenue Growth

Vietnam’s tourism manufacture continues to show robust betterment from nan world downturn caused by nan COVID-19 pandemic. The state presently ranks second globally successful position of international presence recovery, pinch a 34% summation compared to 2019—a twelvemonth often utilized arsenic nan benchmark for pre-pandemic recreation activity.

In summation to beardown betterment successful presence numbers, Vietnam besides ranks fourth globally successful position of tourism gross growth, having recorded a 29% summation successful earnings compared to 2024. This indicates that not only are much visitors visiting nan country, but they are besides spending more—contributing importantly to nan nationalist system done accommodation, dining, transportation, and leisure activities.

Vietnamese Passport Sees Global Ranking Improve

Complementing nan tourism sector’s growth, Vietnam has besides seen advancement successful position of recreation state for its citizens. According to nan Q3 update of nan Henley Passport Index, nan Vietnamese passport has risen from 91st to 84th place, improving by seven positions since nan commencement of 2025. This upward activity reflects enhanced world practice and visa agreements that amended outbound mobility for Vietnamese nationals.

Outlook for nan Remainder of 2025

With nan highest play approaching, tourism stakeholders are preparing for accrued demand. Continued hose partnerships, tourism promotion campaigns, and location practice are expected to further support growth.

The United States, Japan, Australia, China, India, France, Russia, South Korea, and much person fueled Vietnam’s tourism surge, pushing world arrivals past 12 cardinal successful conscionable 7 months of 2025—a twenty-three percent year-on-year increase. The state is now connected way to meet its eager target of twenty-two to twenty-three cardinal visitors by year-end.

If nan existent trends persist, Vietnam is not only apt to meet its year-end visitant target but whitethorn besides surpass erstwhile tourism records, firmly establishing its position arsenic 1 of nan top-performing destinations successful nan Asia-Pacific region.