Tourism Ni Launches Autumn “power Up” Campaign To Support The Regional Tourism Industry

Published on September 22, 2025

Tourism Northern Ireland (Tourism NI) has unveiled a broad caller support programme aimed astatine strengthening nan region’s tourism sector this autumn. With a attraction connected AI successful tourism, sustainability, and inclusive tourism, nan run provides cardinal opportunities for section businesses to heighten their services, pull much visitors, and thrive during a engaged play of events. As nan tourism scenery continues to evolve, this inaugural supports nan maturation of section tourism businesses while helping them to enactment competitory successful a move world market.

Empowering nan Tourism Industry pinch Knowledge and Tools

The Autumn “Power Up” campaign consists of a bid of events and webinars specifically designed for nan region’s tourism professionals. These events attraction connected AI successful tourism, inclusive tourism, and sustainability, providing nan tourism manufacture pinch nan devices and knowledge needed to turn and adapt. Tourism NI intends to foster business improvement by introducing cutting-edge topics, including AI tools and sustainable practices that tin beryllium implemented by hospitality businesses crossed nan region.

One of nan cardinal events successful this bid is nan “Future of AI successful Tourism” webinar scheduled for October 7, 2025. This session, led by Ciaran Connolly, an AI master from ProfileTree, will present tourism professionals to nan latest developments successful ChatGPT capabilities and different AI devices tailored to Northern Ireland’s tourism and hospitality businesses. The webinar will beryllium nan first successful a bid of acquisition sessions designed to thief businesses leverage AI for operational improvements, impermanent satisfaction, and wide efficiency.

Fostering Inclusive Tourism: Embracing Accessibility

Alongside nan AI-focused sessions, an Inclusive & Accessible Tourism event will return spot astatine nan Dunadry Hotel successful Antrim connected October 23, 2025. Hosted by Jamie Shields, Co-Founder of Disabled by Society, nan convention will connection valuable insights and actionable proposal connected really tourism businesses tin amended accessibility for each guests. The attraction will beryllium connected knowing nan needs of abnormal travelers, offering applicable tools, and exploring caller ways to make Northern Ireland’s tourism assemblage much inclusive.

These initiatives bespeak Tourism NI’s commitment to ensuring that nan region’s tourism businesses are equipped pinch nan skills and strategies needed to support each visitors, including those pinch disabilities. This attraction connected accessibility intends to create a much welcoming and divers tourism environment, which successful move tin heighten nan estimation of Northern Ireland arsenic a apical destination for each types of travelers.

Capitalizing connected nan Autumn Events Season

With respective awesome autumn events connected nan horizon, including nan iconic Halloween celebrations and Tourism NI’s month-long nutrient and portion festival, “Embrace A Giant Taste of October,” nan autumn campaign comes astatine a important clip for nan tourism sector. These events are expected to tie important numbers of visitors to nan region, offering a unsocial opportunity for businesses to capitalize connected accrued ft postulation and tourer spending. The “Embrace A Giant Spirit” trading campaign, which runs crossed TV, radio, press, and integer platforms, will beforehand nan region’s offerings, ensuring that visitors are encouraged to spend more and research caller experiences during their stay.

The “Make this Autumn Your Next Giant Adventure” run has been developed to animate travelers to see, do, and walk much while visiting Northern Ireland. Highlighting affordable experiences, paid attractions, and events, nan run intends to position nan region arsenic a must-visit destination for those looking for a unsocial blend of culture, history, and earthy beauty. With targeted offers and promotions from section businesses, this all-island run will thief summation tourism and promote longer stays crossed Northern Ireland.

A Strong Focus connected Industry Collaboration

Tourism NI’s attack emphasizes nan value of industry collaboration and communal support. A broad industry toolkit has been created arsenic portion of nan campaign, offering section businesses applicable resources to maximize opportunities. This toolkit includes tips connected really to efficaciously prosecute pinch nan campaign, optimize offers, and amended trading strategies to pull visitors from various home and world markets.

With continued support from Tourism NI, section businesses tin fortify their offerings, making them much appealing to visitors and ensuring that Northern Ireland remains a competitory destination successful nan world tourism market. The Autumn Power Up campaign intends to make nan tourism manufacture much resilient, innovative, and fresh to clasp caller opportunities, peculiarly arsenic nan region prepares for nan wintertime play and beyond.

Continuing to Build Industry Capability and Competitiveness

Eimear Callaghan, Head of Experience and Industry Development astatine Tourism NI, highlighted that nan run is simply a captious portion of nan region’s tourism strategy. She emphasized that nan programme is designed to thief section businesses develop compelling visitant experiences that will not only pull visitors during nan autumn but besides guarantee semipermanent success. By offering business support and strategic guidance, Tourism NI seeks to build manufacture capability, helping businesses thrive successful an progressively competitory world marketplace.

Tourism NI’s dedication to supporting nan tourism sector goes beyond nan autumn months. With a attraction connected some short-term success and long-term growth, nan statement is committed to helping businesses create lasting economic benefits for section communities. The collaborative efforts betwixt Tourism NI and nan tourism assemblage purpose to guarantee that Northern Ireland continues to pull and clasp visitors, making it a premier destination for some business and leisure travel.

Conclusion: Strengthening Northern Ireland’s Tourism Industry

The Autumn “Power Up” campaign represents a captious inaugural by Tourism NI to support nan maturation and competitiveness of Northern Ireland’s tourism sector. By focusing connected AI innovation, sustainability, and inclusive tourism, nan run addresses cardinal trends successful nan industry, equipping businesses pinch nan devices and knowledge they request to thrive. With awesome events for illustration Halloween and “Embrace A Giant Taste of October” driving tourism to nan region, nan run provides a timely opportunity for businesses to capitalize connected nan influx of visitors, fostering maturation and economical improvement crossed nan country.

By investing successful section businesses and promoting collaboration, Tourism NI ensures that Northern Ireland remains a move and charismatic destination for travelers worldwide. Through continued invention and strategical support, Northern Ireland’s tourism assemblage is poised to flourish, benefiting some section communities and visitors alike.