Sichuan Tourism Flourishes With Unique Local Cuisine, Boosting Suji And Lizhuang As Popular Destinations

Published on September 13, 2025

Sichuan state successful southwestern China has seen an awesome maturation successful tourism, acknowledgment successful portion to nan region’s rich | culinary traditions and taste heritage. Among nan towns benefiting from this tourism roar are Suji and Lizhuang, some of which person embraced their section nutrient civilization to pull tourists. These towns, known for their unsocial dishes and humanities significance, are enhancing their entreaty by offering an array of culinary delights and accepted experiences that entice visitors from crossed nan world. In particular, Suji, pinch its centuries-old history, and Lizhuang, rich | successful wartime heritage, are making important strides successful establishing themselves arsenic must-visit destinations.

Suji Ancient Town: A Culinary Hub Focused connected Qiaojiao Beef

Located by nan Emei River successful Leshan, Suji Ancient Town has revived its humanities charm by emphasizing section cuisine. The town’s culinary item is Qiaojiao beef, a flavorful hotpot crockery that has been a portion of section civilization since nan precocious 1800s. Initially, nan crockery was created by a resident who stewed beef offal successful a broth of aromatic spices. It became celebrated for its affordability and hearty taste, peculiarly among dockworkers. Today, it is simply a awesome of Suji, and successful 2023, nan trade of making Qiaojiao beef was officially recognized arsenic an intangible taste practice of Sichuan province.

The municipality has afloat embraced its nutrient culture, pinch complete 80 restaurants specializing successful Qiaojiao beef. Additionally, a depository dedicated to nan crockery showcases its rich | history and taste significance. Visitors tin besides research different section delicacies, including crunchy atom candy, sweet-skin duck, and boboji, acold chickenhearted skewers served successful a spicy broth.

Tourism Growth Driven by Food and Culture

Suji’s occurrence communicative isn’t constricted to its nutrient alone. The town’s location betwixt 2 UNESCO World Heritage sites, Mount Emei and nan Leshan Giant Buddha, has fixed it a geographical advantage arsenic a cardinal extremity for visitors exploring nan region. Over nan first 7 months of 2025, nan municipality welcomed much than 6.3 cardinal visitors, generating much than 600 cardinal yuan successful tourism revenue, reflecting a patient year-on-year growth.

The increasing number of visitors has led to bustling businesses, pinch immoderate restaurants drafting up to 7,000 visitors per time during highest seasons. This surge successful tourism has besides led to investments successful enhancing nan town’s taste offerings, specified arsenic bamboo raft nighttime tours connected nan Emei River, accepted embroidery demonstrations, and people performances for illustration Niu’er Deng, a creation pinch cattle lanterns. New additions for illustration an Olympic sports halfway person further contributed to nan town’s increasing appeal, hosting concerts and attracting moreover much visitors.

Lizhuang: Preserving History Through Cuisine and Heritage

Situated on nan Yangtze River successful Yibin, Lizhuang is different ancient municipality that has seen important tourism growth. Known for its humanities value during nan Chinese People’s War of Resistance Against Japanese Aggression (1931-1945), Lizhuang is dedicated to preserving its wartime heritage. The municipality was location to respective important investigation institutions and universities during nan war, making it a pivotal location successful Chinese history.

In caller years, Lizhuang has rejuvenated its tourism assemblage by blending its rich | history pinch unsocial culinary offerings. Specialties for illustration Lizhuang achromatic meat, yellowish catfish, and brownish sweetener glutinous atom cakes person go favorites among visitors. These dishes bespeak nan town’s taste diverseness and culinary creativity, attracting some home and world tourists. Local businesses are thriving, pinch immoderate restaurants seeing regular revenues emergence importantly during vacation seasons.

Investments successful Infrastructure and Cultural Projects

The section authorities has made important investments to create Lizhuang into a much charismatic tourer destination. The Yueliangtian Scenic Area project, launched successful 2020 pinch an finance of 1.8 cardinal yuan, intends to heighten nan town’s tourism infrastructure while preserving its humanities charm. These improvements are expected to further boost nan town’s appeal, making it a premier destination for those willing successful some history and culture.

The Future of Sichuan Tourism

Both Suji and Lizhuang exemplify really section nutrient and taste practice tin thrust tourism. By combining culinary traditions pinch efforts to sphere and showcase their histories, these towns are offering visitors a unsocial blend of experiences. As much travelers activity destinations that connection authentic section civilization and cuisine, towns for illustration Suji and Lizhuang are apt to proceed seeing important maturation successful tourer arrivals and economical benefits.

As Sichuan’s tourism assemblage expands, nan government’s attraction connected preserving taste practices while fostering sustainable tourism is basal to maintaining nan delicate equilibrium betwixt maturation and conservation. The occurrence of towns for illustration Suji and Lizhuang sets a beardown precedent for different regions successful China, showcasing nan powerfulness of section cuisine and practice successful transforming tourism.