Secret To Year-round Tourism In Malaga Province

They opportunity if you’ve sewage it, flaunt it, and what nan Costa del Sol has is tons of sun. But nan iconic Spanish destination, nan gem of Spanish tourism, is nary longer conscionable astir sunbathing and formation holidays. 

A caller activity of outdoor tourism is transforming nan region, offering thrilling experiences year-round while promoting sustainability and economical equilibrium, acknowledgment to “experience” websites for illustration WeRoad, Much Better Adventures and Freedome.

Freedome is an Italian startup which specialises successful outdoor experiences and has conscionable landed successful Spain, bringing a caller attack to holidaymaking. By offering activities for illustration horseback riding successful Granada, quad tours successful Mijas, aliases paragliding successful Malaga. Freedome is helping to diversify Spain’s tourism model.

Today, it’s not each astir nan sun, sea, and sand. It’s astir nan experience. It’s astir nan photograph opportunity and Instagram. And successful nan Malaga Province, these experiences tin beryllium had, much aliases less, each twelvemonth round.

These experiences are portion of a broader activity to combat nan seasonality that has agelong defined Spanish tourism, which traditionally peaks during summer, Easter, Christmas, and vacation weekends.

A 2024 study by Freedome successful Italy reveals nan imaginable of outdoor tourism to stabilise section economies. Over 60 per cent of clients participate successful outdoor activities year-round, pinch only 25.3 per cent limiting their adventures to highest months for illustration June, July, August, and December.

Additionally, 54.1 per cent discovered caller destinations done these experiences, and 76.1 per cent preferred small, section operators complete ample chains. An awesome 82.3 per cent weighted nan usage of locally sourced, “kilometre zero” products, revealing a request for authentic, eco-conscious travel.

As well, caller visitors are opening to grace nan arrivals hallway astatine Malaga airport, pinch galore much travellers from nan US and China. Both these countries already person plentifulness of sun, oversea and sand, truthful they’re looking for thing wholly different from a “vacation”. They are looking for what they don’t person successful their nations. Medieval castles, palaces, history, European culture, Western music, accepted festivals, and nan allure of what, for them, is exotic. And champion of each – they are not tied to Europe’s schoolhouse summertime holidays.

From stepping nan Caminito del Rey to wine tasting successful Ronda to climbing nan Torcal upland and into nan clouds, nan early of year-round tourism successful nan Malaga Province mightiness not only beryllium truthful centred connected nan coastline.