Qantas Partners With Luxury Luggage Brand July To Deliver Smart Suitcases With Integrated Tracking For Modern Travellers

Wednesday, August 6, 2025

Australia’s nationalist bearer Qantas has collaborated pinch premium recreation accessories marque July to present a revolutionary scope of intelligent, trackable luggage. The caller scope represents a caller benchmark successful nan easiness of travel, marrying July’s imaginative creation pinch Qantas’ dedication to a seamless, connected travel from departure to arrival.

At nan halfway of Qantas x July is an industry-first: cutting-edge search exertion integrated seamlessly into nan suitcase’s TSA-accepted fastener system. The innovative integration uses July’s proprietary CaseSafe™ technology, enabling travelers to way their luggage utilizing Apple’s Find My web aliases Google’s Find My Device (Find My Hub). Through this feature, travelers person real-time location information, bringing comfortableness and reducing nan worry of misplaced aliases delayed luggage—especially connected world aliases multi-leg journeys.

A New Era of Smart Luggage for Global Travellers

What makes nan Qantas x July collaboration genuinely guidelines retired is its usage of precocious connectivity and powerfulness management. The search exertion has been designed for world compatibility, ensuring seamless usage crossed countries and airlines, while nan long-lasting artillery life ensures that nan search remains progressive for extended periods—even done connecting flights aliases stopovers.

With increasing concerns complete mislaid aliases delayed luggage successful caller years, this invention is simply a invited upgrade for predominant flyers and holidaymakers alike. Qantas and July person focused connected a solution that brings applicable utility, blase design, and integer intelligence together successful 1 package.

Qantas Group Chief Customer and Digital Officer Catriona Larritt said nan collaboration was portion of nan nationalist carrier’s committedness to providing end-to-end recreation convenience for customers. 

Elevated Design Meets Practical Functionality

The Qantas x July scope includes 2 elegant editions, each tailored to different traveler profiles:

Qantas Edition by July
This version exudes a sleek, minimalist charm pinch a midnight achromatic exterior, enhanced by premium leather handles and nan iconic Qantas reddish detailing. The creation besides includes nan unmistakable Qantas logo and an integrated Qantas Luggage Tag holder for added convenience.

Qantas Frequent Flyer Edition by July
Specifically created for Qantas Gold, Platinum, and Platinum One Frequent Flyers, this exclusive version showcases a blase acheronian bluish exterior, complemented by luxurious Napa leather handles and elegant tan detailing. The creation captures nan premium recreation manner of Qantas’ astir weighted members, blending refined aesthetics pinch precocious functionality for a genuinely elevated luggage experience.

Both versions are disposable successful carry-on and checked baggage sizes, providing elasticity for each type of trip, from short business getaways to long-haul vacations.

“We cognize our customers want to person entree to starring exertion and nan latest accusation astir their formation astatine their fingertips. By seamlessly connecting nan July baggage to Apple and Google networks, our customers will person enhanced visibility of their baggage from departure to arrival. 

Commitment to Enhancing nan Passenger Journey

Catriona Larritt, Chief Customer and Digital Officer astatine Qantas Group, emphasized that nan business reflects Qantas’ broader strategy to heighten customer acquisition beyond nan craft cabin.

The smart luggage postulation aligns pinch Qantas’ integer evolution, complementing different technology-driven services specified arsenic integer boarding passes, smart airdrome check-ins, and real-time formation tracking—all aimed astatine simplifying and enriching nan customer journey.

Where to Purchase nan Qantas x July Collection
Travelers tin find some nan Qantas Edition by July and nan Qantas Frequent Flyer Edition by July exclusively connected nan Qantas Marketplace, pinch nan added use for predominant flyers to redeem their Qantas Points for these items. For those who for illustration to shop successful person, nan modular Qantas Edition is besides disposable astatine July’s unit stores crossed Australia, offering hands-on entree to this smart and stylish luggage collection.

The business besides represents a powerful synergy betwixt 2 trusted Australian brands—both known for their premium quality, customer-centric design, and committedness to innovation.

“This business complements our existing baggage search features and follows upgrades to nan Qantas app, including nan preamble of nan Australian Travel Declaration, arsenic we proceed to activity to heighten nan integer recreation experience.” 

July co-Founder, Athan Didaskalou said, July created this embedded search exertion to make it easier for travellers to cognize wherever their luggage is. 

“This built successful tracking technology allows travellers to group and hide – knowing that their luggage is ever tracked and connected done each measurement of their travel gives them complete bid of mind.” 

Final Thoughts

As recreation recovers and today’s travelers hunt for much clever solutions to woody pinch an progressively analyzable world, Qantas and July person produced a show-stopping merchandise that responds to nan existent challenges of real-world travel. With its sleek design, cutting-edge tracking, and high-quality craftsmanship, nan Qantas x July postulation is poised to beryllium nan go-to action for discerning travelers.

In an property wherever convenience and invention reign supreme, this confederation represents a caller benchmark for what nan traveler tin expect from their bag—where design, functionality, and integer acumen merge to make each travel greater.