Philippine Tourism Awards 2025 Honors Top Enterprises And Individuals For Elevating Filipino Hospitality On The Global Stage

Published on September 9, 2025

The Department of Tourism (DOT) of nan Philippines launched its first-ever Philippine Tourism Awards, recognizing individuals and enterprises that person made important contributions to nan country’s tourism sector. The awards were presented to grant those who person elevated nan standards of tourism successful nan Philippines, showcasing Filipino hospitality connected nan world stage.

Acknowledging Excellence successful Philippine Tourism

Tourism Secretary Christina Garcia Frasco highlighted nan value of these awards successful her speech, stressing that nan honorees had not only raised nan industry’s standards but besides demonstrated nan bosom of Filipino hospitality. Frasco emphasized that nan recipients of nan awards person played cardinal roles successful shaping nan tourism assemblage done their compassion, creativity, and grace, each of which exemplify nan existent tone of nan Philippines.

These prestigious awards see nan Tourism Pillar Awards, Special Pillar Excellence Awards, and Tourism Industry Awards, which admit some individuals and enterprises that person laid nan instauration of Philippine tourism and sustained excellence complete nan years.

Tourism Pillar Awards: Honoring Foundational Contributions

The Tourism Pillar Awards were presented to 17 enterprises for their exceptional roles successful building and sustaining nan Philippine tourism industry. These companies person helped style nan sector, contributing to its maturation and occurrence complete decades. The awardees include:

• Marsman Drysdale Travel Inc.
• Rajah Travel Corporation
• The Baron Travel Corporation
• Baguio Country Club Corporation
• Chali Resort and Conference Center
• Mambukal Resort (Ishiwata Bath House)
• Embassy Hotel
• Grand Astoria Hotel
• Hotel del Rio (Premier Islands Management Corporation)
• Montebello Villa Hotel
• Taal Vista Hotel
• The Boac Hotel Mabuhay Accommodation
• Apo View Hotel
• Davao Insular Hotel Co. Inc. (Waterfront Insular Hotel Davao)
• De Luxe Hotel
• The VIP Hotel

In summation to these enterprises, 30 individuals were recognized for their contributions to Philippine tourism. Among nan honorees, 3 received posthumous awards successful nickname of their lifelong dedication to nan sector. The posthumous awardees were:

• Josefa Imperial Aquino
• Jaime “Jimmy” Barrientos
• Yvette Lee

Special Pillar Excellence Awards: Recognizing Historic Contributions

The Special Pillar Excellence Awards were conferred to organizations and institutions that person played transformative roles successful advancing nan Philippine tourism industry. The recipients included:

• Philippine Airlines
• The Manila Hotel
• Philippine Travel Agencies Association
• University of nan Philippines Asian Institute of Tourism

These entities were honored for their historical and lasting effect connected tourism successful nan country, having pioneered efforts that shaped nan sector’s trajectory and helped beforehand nan Philippines arsenic a world tourism destination.

Tourism Industry Awards: Celebrating Industry Achievements

The Tourism Industry Awards recognized a wide scope of entities and individuals crossed various categories. These awards observe excellence successful circumstantial aspects of nan tourism industry, from media contributions to tourism services. The awardees included:

• Pinas Sarap (GMA 7) – Travel Show Award
• Lost Juan – Tourism and Travel Vlog Award
• Erwin Mascariñas – Tourism Journalist Award
• Southwest Tours Boracay, Inc. – Tourist Land Transport Operator
• Make A Difference For Social Tourism, Inc. – Tour Operator
• Marang-Marang Women’s Association – Isabela De Basilan – Tourism Association
• Philippine International Convention Center – MICE Venue
• Professional Organizers Unlimited, Inc. – MICE Organizer
• Dapdap Sunset Grill – Homestay
• Puerto Pension Inn – Mabuhay Accommodation
• Resort Baguio Country Club – Resort
• Greenleaf Hotel Gensan – Hotel
• Joseph Estrada – Community Tour Guide
• Maria Lorena Guba – Regional Tour Guide
• Shauna Indra Salina Curran – Tourism Frontliner

Recognizing Tourism Products and Destinations

The Tourism Product Awards celebrated companies and destinations that person created outstanding tourism products and services. These winners correspond nan diverseness and richness of tourism offerings crossed nan Philippines. The honorees included:

• The Farm astatine San Benito – Filipino Brand of Wellness Enterprise
• Real Great English Corp. – ESL School
• City of Cebu – ESL Destination
• Ephrathah Farms Corp. – Farm Tourism Enterprise
• Ticao Island Dive and Resort – Dive Operator

In summation to products, destinations crossed nan Philippines were recognized for their excellence successful tourism, attracting some home and world visitors. The destination grant winners were:

• City of Puerto Princesa – Lakbay-Dagat Award (Cruise Destination)
• Municipality of Santa Cruz, Laguna (Ted’s Kitchen) – Salo-Salo Award (Food and Gastronomy Destination)
• Isabela de Basilan – Pamana Award (Living Cultures Destination)
• City of Las Piñas (Bamboo Organ Foundation, Inc. and nan Parish of St. Joseph nan Worker) – Likha Award (Arts Destination)
• City of Manila (Quiapo Church and nan Traslacion Route) – Kalinaw Award (Faith-Based Destination)
• Province of Camiguin (Mantigue Island) – Best Eco-Tourism Destination
• Municipality of Bolinao – Best Municipality Tourism Destination
• City of Sipalay – Best City Tourism Destination
• Province of Bohol – Best Province Tourism Destination

Tourism Industry Excellence Awards: Recognizing Outstanding Industry Leaders

The Tourism Industry Excellence Awards were presented to Cebu Pacific Air and Megaworld Hotels & Resorts, recognizing their exemplary contributions to nan Philippine tourism industry. Both companies person played a captious domiciled successful advancing nan assemblage done invention and sustainable practices.

A Rigorous Selection Process

The winners of nan Philippine Tourism Awards were selected done a thorough and transparent information and action process. Industry experts, consumers, and leaders from some nan nationalist and backstage sectors served arsenic judges, ensuring that nan awardees genuinely correspond nan highest standards of excellence successful Philippine tourism.

Conclusion: Elevating Philippine Tourism to Global Standards

The Philippine Tourism Awards service arsenic a captious level for recognizing nan contributions of individuals and organizations that person shaped nan country’s tourism sector. By celebrating these achievements, nan Department of Tourism intends to further heighten nan value of tourism services and position nan Philippines arsenic a globally competitory destination.

The awards besides supply an opportunity to admit nan dedication of those who person worked tirelessly to elevate Filipino hospitality and showcase nan nation’s rich | civilization and practice to nan world.