The US-based finance institution said nan “strategic business intends to grow Elmer's year-round offerings”.

Private-equity investor Hoffmann Family of Companies has taken a controlling liking successful US-based Elmer Chocolate.
Financial position of nan transaction were not disclosed.
The acquisition will spot Louisiana-headquartered Elmer proceed nether nan activity of third-generation family members Rob and Michael Nelson, who will clasp “partial” ownership and stay actively progressive successful nan company’s operations.
In a statement, nan US-based finance institution said nan “strategic business intends to grow Elmer’s year-round offerings”.
Elmer is known for its Celebrate pinch Chocolate Valentine’s Day type cocoa hearts, pinch complete 40 cardinal sold annually crossed North America.
Its Gold Brick Eggs and Heavenly Hash Eggs are among nan Easter candy brands sold successful nan New Orleans market.
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Rob Nelson, who is nan president and CEO of Elmer, said: “By expanding operations and broadening our portfolio beyond seasonal confections, we are positioning nan institution for year-round customer engagement, while remaining existent to nan practice and craftsmanship that person defined our marque for 170 years.”
According to its website, today, Elmer holds nan position of nan second-largest bosom container cocoa shaper successful nan US.
Hoffmann Family of Companies co-CEO Geoff Hoffmann said: “We are honoured to partner pinch nan Nelson family and build connected Elmer Chocolate’s singular legacy. Rob and Michael are exceptional leaders, and their committedness to value and contented aligns perfectly pinch our values.
“Elmer is simply a storied marque pinch tremendous potential, and we are excited to thief style its adjacent section of maturation and innovation.”
Elmer’s origins day backmost to 1855 erstwhile New Orleans pastry cook Christopher Henry Miller founded nan business.
It later evolved into Elmer Candy Corp. erstwhile Miller’s son-in-law, Augustus Elmer, and his descendants joined.
In nan 1960s, Roy Nelson acquired nan confectionery arm, steering nan institution towards seasonal chocolates.
By 1970, Roy Nelson and his boy Allan consolidated manufacturing successful Ponchatoula, Louisiana.
In 2016, Elmer expanded nan facility by adding 70,000 quadrate feet, bringing nan full installation footprint to complete 400,000 quadrate feet.
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