Nestlé ‘mulls Disposal Of Coffee-shop Chain Blue Bottle’

Blue Bottle presently runs astir 100 outlets crossed nan US and Asia. Credit: JHVEPhoto/Shutterstock.com

Nestlé has reportedly hired advisers to measurement up nan options for its Blue Bottle Coffee chain.

According to Reuters, nan Swiss elephantine has appointed finance slope Morgan Stanley to activity connected moves that could see a sale.

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Nestlé acquired a controlling liking successful Blue Bottle successful 2017 successful a woody that weighted nan US business astatine astir $700m.

Just Food has contacted Nestlé for comment.

Blue Bottle runs astir 100 outlets crossed nan US and Asia. In summation to its café network, nan marque sells packaged coffee. In nan US, Blue Bottle’s java products are disposable astatine market chains including Target and Save Mart.

Nestlé CEO Philipp Navratil is 2 months into his tenure astatine nan apical occupation astatine nan world’s largest nutrient maker.

In September, he was promoted from CEO of Nestlé’s java business Nespresso to switch Laurent Freixe who was dismissed aft an “undisclosed romanticist narration pinch a nonstop subordinate”.

A period later, Nestlé set retired plans to trim 16,000 jobs – 12,000 white-collar workers crossed nan group, positive 4,000 successful manufacturing and wrong nan proviso concatenation – complete nan adjacent 2 years.

“The world is changing and Nestlé needs to alteration faster. This will see making difficult but basal decisions to trim headcount complete nan adjacent 2 years,” Navratil said astatine nan time.

Speaking to analysts aft nan announcement, Navratil indicated he would beryllium reviewing Nestlé’s portfolio. “We must person a winning portfolio. I’ll beryllium looking astatine everything successful a logical way. Where we aren’t performing, I will enactment and enactment pinch urgency,” he said.

“I look astatine assessing business connected 4 cardinal questions: Is this a maturation category? Is nan returns floor plan attractive? Are we positioned to win? And are we really winning?
Across astir of nan portfolio, nan reply to these questions is yes – though we are not yet winning arsenic overmuch arsenic we request to. But if our appraisal concludes that 1 aliases nan different business does not meet nan criteria I described, we will act, whether that intends fixing, partnering aliases selling.”

The reported deliberations complete Blue Bottle would travel discussions Nestlé has had complete different assets successful caller months.

In July, nan group announced a “strategic review of our mainstream and worth brands” wrong its vitamins, minerals and supplements stable.

In February, meanwhile, Freixe said Nestlé was unfastened to a business for its waters business “to realise nan imaginable of nan category”.

Navratil told analysts successful October nan institution is “continuing pinch nan strategical information of Waters and mainstream VMS”.