Published on September 16, 2025
Germany’s Lufthansa Group and nan United States-based Marriott International person unveiled a caller partnership. This confederation connects Lufthansa’s Miles & More pinch Marriott’s Bonvoy loyalty programme. The announcement marks a powerful displacement successful really travellers acquisition flights and hotels.
For galore travellers, loyalty programmes create memories that spell beyond points. This national promises seamless benefits crossed nan skies and hotels worldwide. It shows really aviation and hospitality tin harvester to support tourism and present lasting value.
How nan Partnership Works
Travelers tin now nexus their Miles & More and Marriott Bonvoy accounts online. Once connected, they gain Lufthansa miles while staying astatine complete 30 Marriott brands worldwide.
Marriott’s world scope ensures travelers bask rewards crossed luxury resorts, municipality hotels, and business destinations. Lufthansa members summation not only miles but besides nickname erstwhile they cheque successful astatine a Marriott property.
Exclusive Benefits for Premium Travelers
The woody offers typical privileges for Lufthansa’s astir loyal customers. Senators and HON Circle members automatically person Marriott Bonvoy Gold Elite status. This brings perks specified arsenic enhanced rooms and precocious check-outs without other qualifications.
Miles & More members besides gain 40 points for each enactment astatine a Marriott property. The programme allows a maximum of 120 points a twelvemonth from edifice stays. This creates further incentives for predominant flyers who besides worth premium edifice experiences.
Voices from nan Partnership
The Lufthansa Group described nan business arsenic a groundbreaking measurement successful its loyalty journey. Leaders stressed that nan inaugural enhances exclusive recreation and manner benefits. They besides said it strengthens ties pinch travelers crossed nan world.
Marriott International’s activity successful Europe, nan Middle East, and Africa welcomed nan agreement. They pointed retired that nan business aligns 2 trusted world names. They highlighted nan shared committedness to enriching recreation experiences done elasticity and recognition.
Boosting Tourism Through Loyalty
Tourism thrives connected seamless journeys. When airlines and hotels subordinate forces, travelers summation assurance and comfort. The Lufthansa and Marriott business will simplify recreation readying and elevate impermanent satisfaction.
This move is expected to pull much world visitors to awesome hubs successful Europe, nan United States, and beyond. Linked loyalty programmes often promote repetition visits. They besides animate travellers to research much destinations, knowing rewards await astatine each stage.
A Global Impact connected Travel and Hospitality
The Lufthansa-Marriott collaboration reflects a inclination wherever airlines and hotels harvester strengths. By offering shared loyalty benefits, they deepen marque loyalty while supporting tourism economies.
Travellers seeking some convenience and nickname will position this arsenic a logic to book much journeys. For destinations, this intends higher tourer spending crossed hotels, flights, and section attractions. The tourism assemblage benefits arsenic visitors enactment longer and return much often.
A Human Touch to nan Future of Travel
Travelling is much than reaching a destination. It is astir emotion weighted connected nan journey. This caller business betwixt Lufthansa and Marriott ensures that members acquisition attraction from take-off to edifice check-in.
Tourism relies connected memorable stays and soft flights. By uniting 2 powerful loyalty programes, travelers are now invited to bask journeys pinch much warmth and recognition. It signals a early wherever recreation becomes much rewarding, emotional, and profoundly connected to individual experiences.
Shaping nan Future of Global Tourism
As recreation continues to evolve, partnerships for illustration this 1 bring caller meaning to loyalty. By blending aerial journeys pinch luxury stays, travelers are offered much than convenience—they are fixed nickname and attraction astatine each shape of their trip. This collaboration is group to animate much journeys, promote repetition visits, and fortify world tourism, ensuring that each traveler feels weighted some successful nan skies and connected nan ground.