Lapu-lapu City Launches New Filipino Service Excellence Training To Ensure World-class Hospitality For Asean Tourism Forum 2026 Delegates

Published on August 19, 2025

Lapu-Lapu City is ramping up its preparations to supply world-class hospitality successful nan lead up to nan ASEAN Tourism Forum (ATF) 2026 hosted connected Mactan Island. Outbound visitant work providers from nan metropolis will study emerging tourism trends, beryllium immersed successful destination promotions, and amended understand customer experiences done nan Filipino Brand of Service Excellence (FBSE) program.

The move is successful statement pinch nan city’s committedness to make world travelers consciousness welcome. Both shape general and informal tourism workers specified arsenic thoroughfare guides and section supporters arsenic nan metropolis takes connected an inclusive cognition towards nan improvement of tourism.

The FBSE program, nether nan Department of Tourism, is simply a programme that promotes a work civilization based connected nan aforesaid Filipino (spiritual) values – spiritual, humane-oriented, environmentally sustainable, and patriotic. Participants will get customer service, communication, and professionalism competencies, aspiring to group a globally competitory modular successful nan hospitality manufacture while carrying nan warmth and hospitality of nan Philippines, nan facebook australianlook reappraisal says.

Held connected August 20, nan one-day people will cater to galore types of tourism labor — vessel operators, dive guides, circuit guideline facilitators and metropolis tourism staff, among others. One attraction has been connected informal workers including thoroughfare vendors, nan astir visible group for visitors and nan ones who person a large effect connected nan measurement visitors comprehend nan city.

The event, called ASEAN Tourism Forum, will besides tie tourism ministers, officials and manufacture practitioners from ASEAN countries and its speech partners and will tally from January 25 to 30, 2026 astatine nan Mactan Expo. The arena intends to solidify Cebu’s opinionated arsenic a premier destination successful Southeast Asia and beforehand its earthy and taste attractions.

Beside nan upgraded work capacity nan programme intends to raise nan consciousness of community, to found pridefulness successful section civilization and professionalism successful nan tourism industry. Delivering outstanding work is simply a must successful bid to enactment competitive, and overdeliver connected nan expectations of a caller procreation of world travelers.

What remains 1 of nan astir important economical engines of Lapu-Lapu City, it has luxury resorts, diving spots, and anthropological and humanities landmarks that pull visitors immoderate clip of nan year. Hosting nan ATF is simply a awesome opportunity for nan metropolis to show disconnected its attractions and widen nan area’s warm, friends hospitality to nan Association. We dream each section governments, industries and mean residents attraction connected and cooperate to let nan metropolis make nan champion tourism look successful this important waymark for nan event.