Italy Redefines Sports Travel As Como 1907 Introduces Immersive Luxury Experience Blending Top Tier Football With Iconic Lake Como Elegance

Monday, July 21, 2025

Italy is transforming nan early of sports tourism pinch nan bold preamble of Como 1907’s immersive luxury experience, which seamlessly merges nan passion of top-tier Serie A shot pinch nan timeless elegance of Lake Como. Through nan motorboat of SENT Tourism, nan nine is elevating matchday beyond nan pitch, offering curated recreation packages that blend elite shot entree pinch exclusive lakefront stays, taste storytelling, and high-end hospitality. This groundbreaking inaugural positions Italy—and specifically Como 1907—as a trailblazer successful luxury shot tourism, turning a crippled into a multi-sensory travel that attracts world travelers seeking some excitement and sophistication.

Como 1907 Launches SENT Tourism to Transform Lake Como Into a Global Football and Luxury Travel Destination

In a bold measurement toward redefining nan intersection of athletics and travel, Italian shot nine Como 1907 has launched SENT Tourism—its very ain luxury circuit operator—inviting fans from astir nan world to acquisition nan emotional, aesthetic, and taste richness of Lake Como done nan lens of football. Introduced successful May, this inaugural intends to agelong nan club’s personality acold beyond nan Serie A pitch, offering curated experiences that harvester nan thrill of matchday pinch nan elegance and allure of Italian lifestyle.

Backed by nan Djarum Group and Sent Entertainment Ltd nether nan visionary activity of President Mirwan Suwarso, SENT Tourism reflects Como’s ambitions to go not conscionable a top-flight club, but besides a starring sanction successful shot tourism. This innovative task signals a caller era for nan historical team—one wherever nan crippled is only portion of a larger, luxurious journey.

Stadium Transformation to Match Scenic Grandeur

The unveiling of SENT Tourism comes connected nan heels of different milestone for Como 1907: nan announcement of plans to redevelop nan historical Stadio Giuseppe Sinigaglia. Designed by world-renowned architecture patient Populous, nan caller venue will grant its 1927 bequest while embracing modern architecture and amenities fresh for a world audience.

Located straight connected nan shores of Lake Como, nan stadium will beryllium transformed into a UEFA-compliant installation pinch elevated instrumentality experiences, accrued capacity, and sustainability-focused enhancements. With VIP suites, upgraded hospitality zones, and seamless integration pinch its earthy surroundings, nan reimagined stadium is expected to beryllium a showpiece for some athletics and tourism. It will service arsenic a signature landmark that bridges section practice pinch Como’s modern aspirations.

Reimagining Football arsenic a Lifestyle Experience

SENT Tourism positions Como 1907 astatine nan forefront of a increasing activity successful shot tourism—where travel, culture, and elite athletics converge. Instead of simply attending a game, visitors are offered a chance to immerse themselves successful nan manner of Lake Como: its stories, scenery, flavors, and consciousness of grandeur.

This innovative attack is particularly appealing to nan world market, wherever nan sanction “Lake Como” resonates pinch luxury, relaxation, and cinematic beauty. SENT Tourism amplifies that entreaty by packaging world-class shot pinch Italian sophistication.

Tailored Packages for Every Fan and Traveler

SENT Tourism offers a spectrum of curated experiences tailored for divers audiences—including families, business travelers, and die-hard shot fans. Each package is designed to create a multi-sensory travel that leaves a lasting impression.

Matchday Experiences Include:

• Platinum & Gold Matchday Packages – These premium tiers connection exclusive entree to nan team, stadium, and taste highlights. Perks see VIP seating, gourmet hospitality, pre-match walk-throughs, subordinate meet-and-greets, and guided section tours.
• Backstage Cumasch & Distinti Elite Tiers – Starting from €290 to €490, these options assistance behind-the-scenes entree to locker rooms, tunnels, and property areas. Guests besides bask pre-match warm-up viewings and hospitality astatine nan elegant Villa Carminati—just steps from nan pitch.
• Collectible Options – Guests tin adhd exclusive gift boxes containing signed jerseys and squad memorabilia to their packages.

Luxury Lifestyle Add-Ons:

• Lake Living Packages – Guests tin heighten their enactment pinch luxury yacht charters, lakefront villa accommodations, aliases backstage seaplane tours complete nan region’s stunning landscapes.
• Cultural and Culinary Journeys – These see gourmet dinners paired pinch humanities storytelling successful nan bosom of Como’s aged town, celebrating section gastronomy and heritage.
• Event-Based Offers – Packages aligned pinch typical events for illustration nan Como Cup, family-friendly shot camps, aliases moreover imaginable FIFA-aligned wintertime festivals.

Branding Lake Como arsenic a Football Destination

Como 1907 is leveraging its unsocial surface science and Serie A momentum to go a year-round tourism brand, not conscionable a shot club. SENT Tourism is simply a linchpin successful this strategy—seamlessly blending sport, travel, fashion, hospitality, and entertainment.

Some of nan innovative strategies fueling this imagination include:

• Scenic Venue Advantage – Few clubs successful nan world tin connection a stadium perched straight connected a celebrated lake. This makes Como’s location crushed a bucket-list destination successful itself.
• Tech-Forward Access – With blockchain-based ticketing and NFT integration, nan nine has made it easier for world fans to entree matches—already drafting complete 40% of ticketing gross from abroad.
• Holistic Brand Ecosystem – Beyond football, nan nine is integrating elements for illustration trade beer, designer fashion, younker education, and culinary experiences—positioning itself arsenic an all-season manner brand.

Italy is redefining luxury sports recreation arsenic Como 1907 unveils SENT Tourism, blending Serie A shot thrills pinch Lake Como’s iconic elegance. The club’s caller offering transforms matchday into a premium manner acquisition for world fans.

Why SENT Tourism Matters

Unmatched Experience Offering: SENT Tourism is 1 of nan first programs of its benignant to blend luxury travel, taste immersion, and shot successful a single, polished product. It’s not conscionable astir nan game—it’s astir telling a communicative that originates astatine nan stadium and continues crossed Lake Como.

Global Brand Amplification: Through this initiative, Como 1907 leverages its scenic location and Serie A level to link pinch fans and visitors worldwide—enhancing its world visibility and drafting caller demographics to nan sport.

Sustainable Growth and Revenue Diversification: SENT Tourism opens up caller gross streams beyond accepted broadcasting and matchday sales. It’s a forward-looking move that reinforces nan club’s committedness to invention and marque description .

In essence, Como 1907 is proving that shot tin beryllium much than 90 minutes connected nan pitch—it tin beryllium a gateway into a richer world of culture, connection, and unforgettable travel. SENT Tourism is nan passport to that journey.