Hong Kong Launches Jelajah Campaign With Klook To Become A Premier Destination For Muslim Travelers

Published on August 20, 2025

Hong Kong is making important strides to position itself arsenic a premier destination for Muslim travelers pinch nan motorboat of its innovative Jelajah Hong Kong campaign. This groundbreaking initiative, successful collaboration pinch Klook, intends to create a seamless recreation acquisition tailored to nan circumstantial needs of Muslim tourists. With a increasing world Muslim recreation market, Hong Kong recognizes nan value of offering services that respect and cater to faith-based requirements. The Jelajah run promises to supply Muslim travelers pinch accessible legal nutrient options, dream facilities, and culturally delicate itineraries that showcase nan city’s rich | practice and divers attractions. By addressing these cardinal needs, Hong Kong is not only enhancing its estimation arsenic an inclusive destination but besides tapping into an emerging and highly influential marketplace segment, mounting nan shape for a caller era successful Muslim-friendly tourism.

A Fresh Chapter for Muslim-Friendly Getaways

The Hong Kong Tourism Board, together pinch recreation level Klook, kicked disconnected Jelajah Hong Kong to beryllium that nan metropolis is dedicated to Muslim-friendly travel. The task gives bid of mind by spotlighting legal dining, dream spots, and areas wherever privateness is respected. The ngo is clear: make Muslim visitors consciousness correct astatine location while they cheque disconnected their Hong Kong bucket lists.

As portion of nan campaign, Klook has rolled retired a user-friendly online hub. Travelers tin now book legal meals, prayer-ready hotels, and itineraries designed particularly for families and civilization lovers. These packaged time tours deed each nan highlights—from celebrated temples to vibrant thoroughfare markets—ensuring that Muslim travelers tin soak successful Hong Kong’s charm, assured that their faith-based needs are already sorted out.

Building Trust and Comfort for Muslim Travelers

Klook is making it easier for Muslim travelers to research Hong Kong by connecting them pinch its Kreator web crossed Singapore, Malaysia, and Indonesia. These section influencers stock genuine recommendations, guiding chap Muslims done nan readying process truthful they tin recreation pinch confidence. Hearing existent stories from acquainted voices helps travelers consciousness astatine location agelong earlier they arrive.

To return nan support a measurement further, Klook teamed up pinch CrescentRating and HalalTrip, becoming nan first world experiences level to show verified Muslim-friendly ratings for attractions and activities. Travelers tin now select experiences that meet Halal guidelines, from eating options to dream facilities, ensuring their religion is respected passim nan vacation.

Hong Kong’s Growing Recognition successful nan Muslim Travel Market

Word of Hong Kong’s efforts is spreading fast. At nan 2025 Halal successful Travel Awards, nan metropolis was celebrated arsenic nan “Most Promising Muslim-friendly Destination of nan Year.” This grant puts Hong Kong connected nan radar of travelers who worth taste inclusivity, confirming that nan metropolis is committed to making each visitant consciousness respected and welcome.

In addition, Hong Kong secured nan 3rd spot among non-OIC (Organization of Islamic Cooperation) markets and came successful 2nd worldwide successful nan Muslim Women Friendly Travel Destination class successful nan 2025 Global Muslim Travel Index (GMTI), underscoring nan city’s dedicated work to Muslim travelers by offering culturally enriching experiences that grant Islamic customs.

A Market connected nan Rise, Packed pinch Possibilities

The worldwide Muslim tourism assemblage is expanding fast. GMTI information shows that world Muslim arrivals deed 176 cardinal successful 2024, a 25% jump complete 2023. The projection is that, by 2030, nan full will climb to 245 million, pinch expenditure connected recreation reaching USD 230 billion. These compelling figures awesome a golden excavation for locations that spot Muslim travelers’ requirements first.

Klook’s statistic reflector this momentum, reporting a 43.5% surge successful Muslim bookings to Hong Kong complete nan past twelvemonth alone. Attractions for illustration taxable parks and taste sites seizure nan largest stock of interest, confirming nan city’s domiciled arsenic a premier leisure hotspot for Muslim families.

Conclusion: Hong Kong Welcomes Muslim Travelers pinch Open Arms

Through nan caller Jelajah Hong Kong inaugural and its collaboration pinch Klook, nan metropolis is making a clear statement: everyone should consciousness astatine location while discovering its wonders. By spotlighting Muslim-friendly services, nan run gives travelers nan reassurance they request to acquisition section civilization without compromise. More than a trading move, it turns Hong Kong into a genuine Muslim-friendly hub. With a crisp oculus connected faith-based recreation demands, nan metropolis is successful a premier spot to pull nan booming Muslim tourism marketplace and fortify its position arsenic a must-visit gateway for Muslim explorers everywhere.