China, Japan Visitor Surge Sparks Urgent Action In Jeju As Police Launch South Korea’s Groundbreaking Multilingual Dos And Don’ts To Rein In Chaotic Tourist Conduct

Published on August 20, 2025

South Korea’s Jeju Island is taking decisive action arsenic a surge of visitors from China and Japan overwhelms nan edifice destination. Authorities person introduced nan country’s first-ever multilingual etiquette guide, featuring notices successful Korean, English, and Chinese, to curb unruly behavior, amended visitors connected section laws and customs, and support nationalist order. By offering guidance for insignificant infractions alternatively of contiguous fines, officials purpose to easiness tensions betwixt visitors and rule enforcement while preserving Jeju’s estimation arsenic a safe, welcoming, and culturally respectful destination.

Jeju Island is stepping up efforts to negociate a surge successful unruly tourer behaviour pinch nan motorboat of South Korea’s first multilingual etiquette notice, aiming to guideline visitors connected acceptable behaviour and reenforce nationalist bid crossed nan confederate edifice island. The initiative, rolled retired by nan Jeju Provincial Police, marks a important measurement successful balancing nan island’s booming tourism manufacture pinch organization expectations and section rule compliance.

On Monday, nan Jeju Provincial Police revealed that they had printed 8,000 notices successful Korean, English, and Chinese, nan 3 languages astir commonly utilized by visitors. By offering clear guidance successful aggregate languages, authorities dream to span taste gaps and thief world visitors amended understand section laws, regulations, and etiquette. Rather than imposing contiguous fines for insignificant infractions, officials intend to usage nan notices arsenic warnings, which tin trim clash betwixt visitors and rule enforcement while easing nan operational load connected constabulary officers.

The timing of this inaugural coincides pinch a robust post-pandemic rebound successful tourism. Jeju has agelong been a favored destination for its temperate climate, scenic landscapes, and vibrant taste attractions, but recreation disruptions complete nan past fewer years had slowed visitant numbers. With borders reopening and world flights resuming, peculiarly from China, nan land has witnessed a important summation successful overseas arrivals. Chinese visitors now correspond nan largest conception of overseas visitors, contributing heavy to nan island’s economical revival.

While world tourism has surged, home recreation to Jeju has knowledgeable a flimsy decline. Many South Koreans are opting for much cost-effective holidays overseas successful destinations specified arsenic Japan and Southeast Asia. Nevertheless, different factors person helped thrust wide visitant numbers upward. The return of cruise vessel services, mixed pinch Jeju’s increasing world recognition—partly fueled by nan world fame of Korean popular culture, including K-pop, films, and tv dramas—has reinforced nan island’s position arsenic a apical destination.

According to nan Jeju Tourism Association, much than 7 cardinal visitors person arrived connected nan land truthful acold this year. Of these, astir 5.86 cardinal were home tourists, reflecting a 9.3 percent driblet from nan erstwhile year. Conversely, overseas arrivals accrued by 14.2 percent to complete 1.16 million, pinch July witnessing a peculiarly melodramatic spike of much than 40 percent compared pinch nan aforesaid play past year. These figures exemplify really world recreation is becoming nan cardinal driver of Jeju’s tourism assemblage successful nan post-pandemic era.

The influx of visitors, however, has besides brought challenges, peculiarly successful position of nationalist behaviour and maintaining order. Between March and June, nan Jeju Provincial Police Agency conducted a typical run targeting overseas visitors’ violations. During this period, officers documented much than 4,800 cases of disorderly conduct, including littering, jaywalking, and nationalist urination.

Several incidents person drawn wide attraction connected societal media and successful nan section press, further highlighting nan issue. In April, a female caught smoking connected a autobus reportedly discarded her cigaret connected nan roadworthy aft chap passengers confronted her. Similarly, past month, Korean media outlets reported an incident successful which a young boy urinated adjacent a autobus extremity astatine Hamdeok Beach while nan supervising adults grounded to intervene. Viral sum of specified events has amplified concerns astir nan antagonistic effect of definite tourer behaviors connected Jeju’s nationalist spaces and organization standards.

The interest is not constricted to authorities. Local residents, educators, and students person voiced their views connected really to foster amended behaviour among visitors. In July, six students from Pyoseon Elementary School submitted proposals to nan Jeju Special Self-Governing Province’s website, offering ideas to promote much responsible behaviour among tourists. The students highlighted a notable gap: nan absence of a clear strategy for reporting inappropriate behaviour by visitors. Their recommendations underscore nan value of organization engagement successful preserving nan island’s estimation arsenic a safe and welcoming destination.

The Jeju Provincial Police person framed nan multilingual etiquette notices arsenic portion of a broader strategy to cultivate respect for section norms without resorting to punitive measures for insignificant violations. By emphasizing guidance and awareness, officials dream to create a much affirmative relationship betwixt visitors and section residents. The attack besides reflects a increasing nickname that sustainable tourism requires balancing economical benefits pinch nan societal and biology well-being of nan destination.

Experts statement that nan situation is not unsocial to Jeju. Many celebrated tourer destinations worldwide look akin pressures arsenic visitant numbers rebound pursuing pandemic restrictions. Islands and coastal resorts, successful particular, must navigate nan delicate equilibrium betwixt attracting world tourism and managing nan effects of precocious visitant density connected section infrastructure, earthy resources, and organization life.

For Jeju, nan stakes are high. Tourism is simply a cardinal pillar of nan island’s economy, supporting hotels, restaurants, attractions, and proscription services. Maintaining a welcoming situation for visitors while ensuring bid and information is truthful captious to sustaining semipermanent growth. The occurrence of initiatives for illustration nan multilingual etiquette announcement whitethorn good group a precedent for different destinations crossed South Korea, peculiarly those experiencing akin surges successful world travel.

South Korea’s Jeju Island has unveiled its first multilingual etiquette guideline arsenic a surge of visitors from China and Japan raises concerns complete misbehavior, aiming to amended visitors and support nationalist order.

Jeju’s preamble of multilingual etiquette notices represents a proactive, culturally delicate consequence to rising tourer numbers and related behavioral challenges. By educating visitors and promoting respectful conduct, authorities dream to protect nan island’s nationalist spaces, foster affirmative interactions, and guarantee that Jeju continues to thrive arsenic a premier tourer destination. With observant guidance and ongoing organization involvement, Jeju intends to harvester its earthy beauty and taste entreaty pinch a safe, orderly, and enjoyable acquisition for each visitors.