Celebrasia: Sarawak Sustainable Tourism And Traditional Crafts Spotlight Its Rich Cultural Heritage

Published on September 10, 2025

From September 5 to 7, nan vibrant authorities of Sarawak participated successful nan much-anticipated CelebrASIA 2025 festival, which took spot successful nan bosom of nan UK. This three-day arena was designed to showcase nan unsocial culture, food, and organization of Sarawak, providing an immersive acquisition for each attendees. Visitors were treated to a assortment of activities and presentations that highlighted nan very champion of what this Malaysian authorities has to offer, from authentic accepted crafts to lively performances and hands-on workshops.

A Feast for nan Senses: The Riverside Feasting Tent

One of nan astir notable features of Sarawak’s information was nan riverside Feasting Tent, wherever attendees could indulge successful a wide array of section delicacies. This shelter offered a existent sensation of Sarawak’s divers cuisine, allowing guests to acquisition nan region’s rich | culinary traditions. The vibrant nutrient segment successful Sarawak, known for its exotic flavors and unsocial blends of spices, was prominently showcased astatine nan festival. Local chefs and culinary experts demonstrated nan good creation of preparing immoderate of nan state’s signature dishes, bringing nan principle of Sarawak’s nutrient civilization to life.

Southeast Asian Artisan Market: A Glimpse into Local Craftsmanship

The artisan market, which featured complete 30 different Southeast Asian brands, was different item of nan festival. This marketplace offered visitors nan opportunity to research a scope of handcrafted goods, each 1 a testament to nan accomplishment and productivity of section artisans. From intricately designed jewelry to handmade textiles, nan marketplace allowed attendees to acquisition unsocial items while learning astir nan taste value down each creation.

The Sarawak Craft Council played a pivotal domiciled successful this conception of nan festival, offering a stunning action of accepted crafts. The council’s publication to nan arena helped show nan state’s rich | creator practice and provided a level for section artisans to showcase their activity to an world audience.

Interactive Arts and Craft Workshops: Hands-On Learning Experiences

A important information of nan show was dedicated to interactive arts and trade workshops, wherever visitors were encouraged to get progressive and effort their manus astatine accepted crafts. One of nan astir celebrated sessions was nan Iban necklace beadwork workshop, led by Marek Empang of Pungu Borneo. Participants successful this shop were guided done nan process of creating intricate beadwork, an creation shape pinch heavy taste roots successful nan Iban community.

In summation to beadwork, different celebrated activity was nan rattan coaster weaving workshop, led by skilled artisans from Kunang Studio. The creation of rattan weaving is an important portion of Sarawak’s taste heritage, and this shop allowed attendees to admit nan meticulous craftsmanship that goes into creating these beautiful and functional pieces.

A Showcase of Sarawak’s Rich Cultural Heritage

Throughout nan festival, location were besides a number of unrecorded performances that showcased nan state’s vibrant taste heritage. The Sarawak Arts Council provided a troupe of performers who brought nan accepted dances of Sarawak to life. These performances were a item of nan event, arsenic they offered festival-goers a glimpse into nan rich | and divers traditions of nan state.

These performances were not only a shape of intermezo but besides served arsenic a ceremony of Sarawak’s unsocial taste identity. The accepted dances, often accompanied by unrecorded music, told stories that person been passed down done generations, offering valuable insights into nan history and traditions of nan region.

Eco-Tourism and Cultural Heritage: A Glimpse into Sarawak’s Natural Beauty

Sarawak’s beingness astatine CelebrASIA 2025 besides included a attraction connected its eco-tourism and cultural heritage. An accusation booth was group up to beforehand nan state’s divers scope of recreation experiences, from its lush rainforests to its vibrant cities. Visitors were encouraged to research Sarawak’s eco-tourism offerings, which see opportunities for wildlife viewing, jungle treks, and visits to pristine beaches.

The booth besides highlighted nan state’s committedness to sustainable tourism, emphasizing its efforts to protect nan situation while promoting taste preservation. As 1 of nan astir biodiverse regions successful nan world, Sarawak is simply a premier destination for travelers seeking an authentic and eco-conscious experience.

A Growing Interest successful Southeast Asian Experiences

Sharzede Datu Haji Salleh Askor, Chief Executive Officer of nan Sarawak Tourism Board (STB), expressed his delight astatine nan affirmative reception from festival-goers. He emphasized that Sarawak’s information successful CelebrASIA 2025 provided an invaluable opportunity to stock nan state’s rich | civilization and practice pinch a UK audience. The enthusiasm shown by visitors, whether participating successful workshops aliases watching nan accepted performances, demonstrated a increasing liking successful authentic Southeast Asian experiences.

STB’s information successful nan show aimed to animate imaginable visitors to research Sarawak successful person, offering them a chance to prosecute pinch nan state’s taste offerings firsthand. The arena served arsenic a reminder of nan state’s earthy beauty, its vibrant traditions, and nan warmth of its people.

Looking Ahead: Strengthening Sarawak’s Global Presence

STB’s beingness astatine CelebrASIA 2025 was conscionable 1 portion of a broader strategy to fortify Sarawak’s world presence. In November, STB will proceed its world outreach pinch its information successful nan World Travel Market (WTM) successful London. This arena provides different opportunity for Sarawak to link pinch world travelers, circuit operators, and manufacture professionals, further solidifying its spot arsenic a premier recreation destination successful Southeast Asia.

By showcasing Sarawak’s unsocial offerings, STB hopes to proceed attracting visitors from astir nan world, building connected nan momentum generated astatine CelebrASIA 2025 and different world events. Through these efforts, Sarawak’s tourism assemblage is group to grow, attracting visitors who are eager to acquisition nan state’s culture, food, and earthy beauty.