Cadillac Teases 2026 Super Bowl F1 Reveal With Jfk Moonshot Speech

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It's a monumental effort to triumph nan Formula 1 World Championship. It's a multi-year slog that takes thousands of labor and complete a quarter-billion dollars conscionable to create a car tin of achieving nan distant goal. You could tie allusions to NASA's Apollo program. The Cadillac F1 Team decided to wantonness subtlety successful nan societal media teaser for its upcoming car-revealing Super Bowl commercial. The ten-second snippet utilized a clip from 1 of President John F. Kennedy's astir celebrated speeches. Apparently, subtext isn't for Americans, only cowards.

All eyes connected Sunday, February 8. pic.twitter.com/4Fys9LLXXy

— Cadillac Formula 1 Team (@Cadillac_F1) February 1, 2026

The little video is highly ray connected details. The segment appears to beryllium a shape group successful nan mediate of a barren, wind-swept landscape, pinch nan Sun rising complete a upland scope successful nan background. After nan signaling of Kennedy, you can't perceive nan starting lights sound effect played during F1 title broadcasts. "Launching February 8," nan day of Super Bowl LX, appears connected screen. It's difficult not to beryllium excited for what Cadillac has successful store, particularly aft nan squad participated successful past week's Barcelona shakedown pinch a monochrome livery.

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For those of you who didn't study history successful college, Cadillac utilized a signaling of President Kennedy's 1962 reside astatine Rice University, wherever he publically announced nan country's purpose to scope nan Moon. The nonstop line, "I americium delighted to beryllium present and I'm peculiarly delighted to beryllium present connected this occasion," is 1 of nan opening lines. I tin only ideate that nan afloat advertisement will characteristic different excerpts from nan speech, including its astir well-known line, "We take to spell to nan satellite successful this decade and do nan different things, not because they are easy, but because they are hard..." I miss erstwhile U.S. Presidents were eloquent and didn't telephone female journalists "piggy."

While nan statesmanlike reference is undoubtedly a play toward nationalist pride, it's besides an acknowledgement that nan Cadillac F1 Team is conscionable astatine nan commencement of a different endeavor. Starting an F1 squad from scratch unsocial is grueling feat moreover pinch nan resources of General Motors. On-track occurrence is still a agelong measurement away. Haas F1 Team, different American outfit and nan championship's erstwhile newest team, debuted successful 2016 and has yet to people a podium. Cadillac will debut this play as a Ferrari customer team, for illustration Haas, and compete pinch its ain powerfulness portion starting successful 2028 astatine nan earliest. Only clip will show wherever Cadillac stands astatine nan extremity of this decade.