Atec Launches Ai Workshop Series To Empower Australian Tourism Businesses

Published on August 19, 2025

Artificial Intelligence is nary longer a distant idea—it is changing nan tourism assemblage globally astatine precocious speed. From impermanent acquisition personalisation and recreation itinerary customization to operational ratio and caller markets, AI is empowering tourism businesses to respond to quickly evolving traveller needs pinch accuracy and effectiveness.

Why AI is nan Future of Tourism Growth

Modern travellers expect seamless, personalised, and authentic experiences. With title increasing and visitant demands perpetually evolving, tourism operators request to adopt devices that spell beyond accepted methods. AI offers nan expertise to:

• Analyse competitors and uncover caller opportunities.
• Track and construe customer behaviour done reviews and feedback.
• Craft high-impact trading content for world reach.
• Optimise income processes to thrust much bookings.

By weaving AI into regular operations, businesses summation time, trim costs, and place maturation strategies that were antecedently retired of reach. Having acknowledged nan request for businesses to evolve, nan Australian Tourism Export Council (ATEC) has put AI beforehand and halfway done its re-energized AI shop series, which was created successful practice pinch Christian Watts from Magpie Travel. The inaugural is aimed astatine arming tourism companies pinch tangible techniques to leverage AI for tangible outcomes.

Inside nan ATEC AI Workshop Series

ATEC’s AI shop bid delivers three interactive, hands-on modules designed to springiness participants applicable skills they tin use immediately. The sessions are tailored specifically for tourism operators who want to sharpen efficiency, boost competitiveness, and hole their businesses for nan future.

Master Research and Competitive Insights pinch AI

Date: Thursday, 21 August, 10:00 AM (AEST)

The first module focuses connected utilizing AI to analyse competitors, summarise customer reviews, and uncover caller opportunities for growth. Participants will study really to toggle shape information into actionable insights that fortify business strategy.

Build Your Brand and Business Plan pinch AI Support

Date: Wednesday, 4 September, 10:00 AM (AEST)

In this session, operators will define their brand, create a business plan, and moreover create a backstage GPT model to support squad decision-making. It is an opportunity to align branding and readying pinch nan latest successful integer innovation.

Supercharge Marketing and Sales pinch AI Tools

Date: Wednesday, 18 September, 10:00 AM (AEST)

The last shop equips participants pinch nan skills to enhance trading campaigns, trade persuasive income pitches, and accommodate contented for world audiences. The purpose is to boost customer engagement and summation conversion rates.

Affordable Pricing Designed for Operators

To guarantee accessibility, ATEC has kept nan pricing straightforward and flexible:

• Single session: $75 each (ex. GST)
• All-access pass: $200 full (ex. GST)

This exemplary allows operators to be nan convention astir applicable to their needs aliases perpetrate to nan afloat programme for a complete skillset.

Future-Proofing Australia’s Tourism Industry

With nan motorboat of this shop series, ATEC is helping guarantee that Australian tourism operators enactment up of nan world curve. These workshops spell beyond theory, offering actionable strategies that let participants to:

• Create value contented faster.
• Improve day-to-day operational efficiency.
• Strengthen their marketplace positioning.
• Increase bookings and revenue.

Australia’s Tourism Sector Embraces a Digital Future

The world recreation and hospitality assemblage is already looking to AI for growth, and Australia is nary different. In taking nan lead connected this, ATEC is providing section operators pinch nan intends to present connected nan needs of an emerging procreation of technology-enabled visitors.

This action shows that Australia is not conscionable dedicated to bouncing backmost from world tourism woes but besides to forging up pinch intelligent, sustainable, and technology-facilitated solutions.