Ascott Limited Appointed To Manage Hotel Segment At Coronation Square In Johor Bahru’s Ibrahim International Business District, Strengthening The Region’s Hospitality Sector

Published on August 8, 2025 |

By: TTW News Desk

Ascott Limited has been appointed to negociate nan edifice conception astatine Coronation Square, a salient improvement wrong Johor Bahru’s Ibrahim International Business District. This strategical move marks a important milestone successful nan region’s hospitality landscape, arsenic nan renowned serviced flat usability brings its expertise to elevate nan area’s accommodations offering. With nan district’s increasing position arsenic a cardinal business hub, Ascott’s engagement is expected to lend to nan area’s appeal, catering to some business travelers and tourists. This business not only strengthens nan district’s hospitality assemblage but besides positions Johor Bahru arsenic a much competitory destination for location and world visitors.

Ascott Limited, a subsidiary of CapitaLand Investment (CLI), has been appointed by Coronade Properties Sdn Bhd to negociate nan edifice conception of nan Coronation Square integrated development. Situated successful nan Ibrahim International Business District (IIBD) wrong nan Johor-Singapore Special Economic Zone (JS-SEZ), this improvement will connection nonstop entree to nan upcoming Rapid Transit System (RTS) Link. Operating nether nan prestigious Ascott brand, Ascott Coronation Square Johor Bahru is group to go a cardinal hospitality task successful nan JS-SEZ, responding to nan increasing request from business, tourism, and finance activities crossed nan Johor-Singapore corridor.

This business marks a important measurement guardant successful nan JS-SEZ, pursuing nan landmark statement betwixt Malaysia and Singapore successful January 2025. It underscores nan zone’s expanding attractiveness for cross-border business opportunities. Additionally, nan edifice will beryllium nan first Ascott-branded spot successful Johor Bahru and nan sixth successful Malaysia, joining nan 5 existing Ascott properties successful Kuala Lumpur and Penang. This description represents a pivotal infinitesimal successful Ascott’s maturation successful Malaysia, wherever it now oversees complete 40 properties successful total, pinch much successful development.

The charismatic signing of nan edifice guidance statement took spot successful Singapore, pinch nan Amat Berhormat Dato’ Onn Hafiz bin Ghazi, Menteri Besar of Johor, and Mr. Alvin Tan, Singapore’s Minister of State for Trade and Industry, successful attendance. Their beingness highlighted nan beardown committedness of some Johor and Singapore to fostering person cross-border collaboration done improved infrastructure, investment, and mobility.

Enhancing nan Hospitality Experience astatine JS-SEZ’s Ascott Coronation Square

Ascott Coronation Square successful Johor Bahru will characteristic a luxurious five-star edifice pinch 207 rooms, located wrong Tower 1 of Coronation Square successful nan JS-SEZ. Set to unfastened successful nan second half of 2029, this edifice will service a divers scope of guests, including leisure, business, and semipermanent visitors. It will connection an array of premium amenities specified arsenic an all-day eating restaurant, a swimming pool, a fittingness centre, a residents’ lounge, and well-equipped gathering rooms. Designed arsenic a haven of comfortableness and elegance, nan spot will showcase Ascott’s hallmark style pinch blase interiors, curated lobby art, and exceptional work by nan Ascott Artisan. Guests will besides person entree to unsocial experiences for illustration Themed Suites and nan Ascott Soirée—a taste inaugural that celebrates section arts and fosters a deeper relationship pinch nan destination.

Coronation Square is presently nether construction, spearheaded by Coronade Properties arsenic portion of a RM5 cardinal integrated development. It marks nan first awesome task to motorboat successful nan 250-acre IIBD, envisioned to toggle shape Johor Bahru into a starring world city. Spanning 9.6 acres, nan improvement will characteristic a operation of hotel, medical, office, and residential spaces, on pinch nan 1.2 million-square-foot Coronation Square Mall. The mall’s building is group to statesman successful 2026, pinch a planned completion successful 2030. The improvement will beryllium straight connected to nan early RTS position astatine Bukit Chagar, arsenic good arsenic nan Customs, Immigration, and Quarantine facilities, via a 210-metre elevated walkway, facilitating easy cross-border travel. Additionally, nan task will see a basement parking building offering astir 4,500 spaces, 700 of which will beryllium designated for RTS users.

Ascott Limited has been appointed to negociate nan edifice conception astatine Coronation Square successful Johor Bahru’s Ibrahim International Business District. This collaboration intends to heighten nan region’s hospitality offering, supporting its increasing position arsenic a cardinal business hub. The move is expected to pull some business and leisure travelers, further strengthening Johor Bahru’s tourism and accommodation sector.

atin Paduka Alinah Ahmad, Director of Corporate Relations, Coronade Properties, said: “We are proud to partner pinch Ascott connected this landmark hotel, which will service arsenic a premier gateway for some business and leisure travellers. As Coronation Square develops into a vibrant destination, this business marks an breathtaking caller section successful Johor’s hospitality and existent property landscape. Building connected this momentum, Coronade Properties is readying nan motorboat of a caller residential project, Coronade Twins, successful 4Q 2025. Residential apartments astatine Coronation Square will characteristic hotel-grade concierge services arsenic a value-add for homebuyers.”

Ms Wong Kar Ling, Chief Strategy Officer and Managing Director for Southeast Asia, Ascott, said: “With nan JS-SEZ catalysing greater cross-border investments and nan RTS enhancing connectivity, Johor Bahru is entering a move caller shape of growth. Ascott Coronation Square Johor Bahru allows america to present our namesake Ascott marque to this market, positioning america astatine nan bosom of this translator to seizure rising request from corporate, long-stay and leisure segments. This reinforces our semipermanent committedness to Malaysia’s hospitality scenery and cross-border prosperity.”

“Ascott’s beingness successful Malaysia continues to deepen, pinch complete 40 properties successful cognition and successful nan pipeline. They span divers brands including Ascott, Citadines, lyf, Oakwood, Somerset, The Crest Collection, The Unlimited Collection, Fox and Harris, catering to a wide scope of guests and marketplace segments. From cardinal municipality centres for illustration Kuala Lumpur and Johor Bahru to fast-growing leisure destinations specified arsenic Penang and Sabah, Malaysia remains a halfway maturation marketplace for us. We are committed to expanding our footprint pinch high-quality developments that meet nan evolving expectations of discerning travellers visiting nan country,” added Ms Wong.